Workshop

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Everyone is in Sales: How High Performing Teams Drive Performance

Wed, May 19, 2021 – 1:00PM – 2:00PM (EDT)

Jay Blankenship, Carly Heideger, Sean Soth

Developing a successful business starts with building a team focused on shared objectives.  Learn how associations are leveraging teams to improve business capabilities with members…

The Impact of Value Proposition

Wed, April 14, 2021 – 1:00PM – 2:00PM (EDT)

Sylvia Gonner, CAE, Sean Soth

Value proposition can be defined as an offering intended to make a company, organization or product attractive to intended customers.  Your members and industry suppliers…

What Associations Need to Know about Business Development in 2021

Wed, March 17, 2021 – 1:00PM – 2:00PM (EDT)

Keith Daw, Sean Soth

Association revenue producers typically wear many hats.  However, the pandemic has further changed the way organizations are approaching business development.  Learn from expert sales trainers…

Creating & Launching Association Programs

Wed, February 17, 2021 – 1:00PM – 2:00PM (EDT)

Brittany Shoul, Amy Burke, Todd Eckman, Brian Marks, Sean Soth

Association teams have long delivered quality programs and products for members and business partners to connect, learn, and thrive.  The pandemic challenged the core of…

5 new product ideas webcast

5 New Product Ideas for Your Association’s Bottom Line

Wed, February 3, 2021 – 1:00PM – 2:00PM (EDT)

Suzie Smith, Sean Soth, Tiffany Teal

Members and industry partners are looking for innovative ways to connect with each other. 2021 continues to offer challenges for association budgets as audiences look…

Associations: Find your Why and Develop Sales Breakthroughs

Wed, March 3, 2021 – 1:00PM – 2:00PM (EDT)

Allan Hirsh, Sean Soth

Join Allan Hirsh, author, advisor, certified WHY trainer and media host as he shares the importance of defining your association’s “WHY?”.  Allan will provide concepts…