From Peaks to Valleys: Mastering Non-Dues Revenue with Strategic Leadership

February 20, 2024

Developing a thriving non-dues revenue program isn’t just about the right ideas; it hinges on effective leadership and streamlined internal processes. Learn how findings from PAR’s Non-Dues Revenue Performance Report support the need for data based decision-making, internal collaboration and active leadership to a successful non-dues strategy.

Read More >

Boost Engagement and Non-Dues Revenue with Cohort Learning

November 3, 2023

The evolution of online learning has transformed the educational landscape, expanding opportunities for both associations and learners. But this increased accessibility also introduces new challenges for associations’ non-dues revenue portfolios. Could cohort learning be the answer for your association?

Read More >

Executive Take: Elevating In-Person Events

July 3, 2023

Virtual interactions are part of our everyday lives, but in-person events still hold great value for our associations as long as we think critically about their value. That is the topic of this month’s edition of Executive Take.

Read More >

RevUP 2023: A Home for Business Development {Video}

March 10, 2023

From C-Suite to Non-Dues Revenue teams, the RevUP Summit brings together and supports professionals looking to improve their association’s bottom line. Watch this 2-minute video for a glimpse of the RevUP Summit 2022 and join PAR in Annapolis, Maryland on December 6 and 7 for the 2023 event!

Read More >

Infectious Diseases Society of America (IDSA) Announced as 2022 Recipient of Pierre PARtnership Award

December 19, 2022

Towson, MD, December 19, 2022 – The Professionals for Association Revenue (PAR) is pleased to announce Infectious Diseases Society of America (IDSA) as the 2022 Recipient of the Pierre PARtnership Award. This award recognizes association programs, events, and staff experiences that positively align mission and business.

Read More >

How Strategic Sponsor Conversations Led to Revenue Boosts for NAMI

October 24, 2022

Learn how the North American Meat Institute (NAMI) built a $2 million dollar sponsorship program by listening to sponsors and delivering value.

Read More >

Poll: Does Your Association Have a Fresh Perspective on Partnerships?

August 8, 2022

Corporate sponsorship goes beyond selling conferences and events. A strong corporate partnership program can transform an association by providing the revenue needed to advance its mission. Is your association taking advantage of three key corporate partnership opportunities?

Read More >

PAR GOATs Share Insights for 2022

December 8, 2021

In the final webcast of 2021, The Professionals for Association Revenue celebrated the PAR community’s top contributors and recognized them as the Greatest of ALL Twenty-Twenty One (GOATs). In this video and post, our GOATs share what they learned in 2021 and give insight into how they believe associations can best move forward in 2022.

Read More >

Revenue Renegades: Top Takeaways From How to Prioritize the Right Customizations for Your Partner Programs

November 18, 2021

In this Revenue Renegades meet-up, revenue producers from the association industry came together to chat about how to prioritize customizations for business partnership programs. PAR members looked at programs that are (or aren’t) working, and outlined what they will look like moving into 2022.

This is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Read More >

Turning Challenge into Opportunity: PAR Members Look to the Possibilities of the Future

November 18, 2021

“Wouldn’t it be great if…?” That’s the question PAR webcast presenter and Unmuted CEO Rachel Druckenmiller presented to our PAR audience in her webcast, 2020 Vision: How to Reframe and Refocus Current Frustrations into Future Success. We look at some of their answers in this recap.

Read More >

From Peaks to Valleys: Mastering Non-Dues Revenue with Strategic Leadership

Developing a thriving non-dues revenue program isn’t just about the right ideas; it hinges on effective leadership and streamlined internal processes. Learn how findings from PAR’s Non-Dues Revenue Performance Report support the need for data based decision-making, internal collaboration and active leadership to a successful non-dues strategy.

Boost Engagement and Non-Dues Revenue with Cohort Learning

The evolution of online learning has transformed the educational landscape, expanding opportunities for both associations and learners. But this increased accessibility also introduces new challenges for associations’ non-dues revenue portfolios. Could cohort learning be the answer for your association?

Executive Take: Elevating In-Person Events

Virtual interactions are part of our everyday lives, but in-person events still hold great value for our associations as long as we think critically about their value. That is the topic of this month’s edition of Executive Take.

RevUP 2023: A Home for Business Development {Video}

From C-Suite to Non-Dues Revenue teams, the RevUP Summit brings together and supports professionals looking to improve their association’s bottom line. Watch this 2-minute video for a glimpse of the RevUP Summit 2022 and join PAR in Annapolis, Maryland on December 6 and 7 for the 2023 event!

Infectious Diseases Society of America (IDSA) Announced as 2022 Recipient of Pierre PARtnership Award

Towson, MD, December 19, 2022 – The Professionals for Association Revenue (PAR) is pleased to announce Infectious Diseases Society of America (IDSA) as the 2022 Recipient of the Pierre PARtnership Award. This award recognizes association programs, events, and staff experiences that positively align mission and business.

How Strategic Sponsor Conversations Led to Revenue Boosts for NAMI

Learn how the North American Meat Institute (NAMI) built a $2 million dollar sponsorship program by listening to sponsors and delivering value.

Poll: Does Your Association Have a Fresh Perspective on Partnerships?

Corporate sponsorship goes beyond selling conferences and events. A strong corporate partnership program can transform an association by providing the revenue needed to advance its mission. Is your association taking advantage of three key corporate partnership opportunities?

PAR GOATs Share Insights for 2022

In the final webcast of 2021, The Professionals for Association Revenue celebrated the PAR community’s top contributors and recognized them as the Greatest of ALL Twenty-Twenty One (GOATs). In this video and post, our GOATs share what they learned in 2021 and give insight into how they believe associations can best move forward in 2022.

Revenue Renegades: Top Takeaways From How to Prioritize the Right Customizations for Your Partner Programs

In this Revenue Renegades meet-up, revenue producers from the association industry came together to chat about how to prioritize customizations for business partnership programs. PAR members looked at programs that are (or aren’t) working, and outlined what they will look like moving into 2022.

Turning Challenge into Opportunity: PAR Members Look to the Possibilities of the Future

“Wouldn’t it be great if…?” That’s the question PAR webcast presenter and Unmuted CEO Rachel Druckenmiller presented to our PAR audience in her webcast, 2020 Vision: How to Reframe and Refocus Current Frustrations into Future Success. We look at some of their answers in this recap.

Grow Your Association Through Corporate Partnerships: OnPAR-Ep11

In a recent PAR webcast, Bruce Rosenthal of Partnership Professionals Network (PPN) explored how associations can be more successful by shifting from transactional sponsorships to transformational partnerships. This OnPAR Video Short recaps why Bruce says it’s becoming increasingly difficult to retain corporate sponsors, and how associations and their sponsors can build a mutually beneficial relationship in 2021 and beyond.

Webcast Preview: New Ideas for Non-Dues Revenue Success, Meet Mike Thompson

Meet panelist Mike Thompson who will join us for Webcast New Ideas for Non-Dues Revenue Success. Mike Thompson is the CEO of SVI, a talent development and training company that owns and operates Learner Mobile- an award-winning next generation learning software platform. As one of the most forward-thinkers in leadership and business, Mike is a sought-after speaker who has delivered keynote speeches to hundreds of audiences across Asia, Europe, and North and South America.

Webcast Preview: New Ideas for Non-Dues Revenue Success, Meet Teri Carden

Meet panelist Teri Carden who will join us for Webcast New Ideas for Non-Dues Revenue Success. Teri Carden is an association junkie and self-proclaimed girl geek in normal girl’s clothing. After several years of experience in the association technology role, Teri answered a need in the association space by building ReviewMyAMS.com, a trusted site for executives to provide end-user reviews of their association management systems (AMS).

Poll: Are your non-dues programs valued inside and out?

The way organizations sell has changed forever as a result of the pandemic. More members and clients are looking for sales teams to help guide them through a process while providing insight or challenging their held presumptions about your membership, subscriptions, events and partnerships.

Business Partner Product Offerings: OnPAR-Ep7

Many of our pre-pandemic programs and products are no longer relevant, but are our new offerings grabbing the interest of our business partners? Watch this week’s OnPAR Video Short for one tip to help you develop products that your business partners want to buy.

Revenue Renegades: 5 Takeaways From Sales Materials that Matter

5 Takeaways from Sales Materials that Matter: Review key takeaways shared and learned during PAR Revenue Renegades bi-weekly meet-up.

This is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

5 new product ideas webcast

Webcast Takeaways You Can Use Today

Identifying and implementing new product offerings is key as associations look for ways to connect members and industry partners in 2021. In this PAR Webcast Series presentation, business development executives Sean Soth (PAR), Suzie Smith (HMP Global) and Tiffany Teal (ALA) presented ten (instead of five!) ways their organizations are working to bridge the sales gap with new program ideas.

Revenue Renegades: 4 Takeaways From Portfolio Show & Tell

4 Takeaways from Portfolio Show & Tell: Review key takeaways shared and learned during PAR Revenue Renegades bi-weekly meet-up.

This is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Webcast Preview: Creating & Launching Association Programs

Our associations have long delivered quality programs and products for members and business partners. In 2021, we have a chance to create and launch new and exciting programs with lasting impact. Webcast presenter Brittany Shoul, VP and Director of Sales for MCI’s Sales Solutions and Services business unit, provides us with a preview of one topic that will be covered.

How NACS Builds Meaningful Relationships Among its Member Groups

Erin Pressley is the Vice President of Education and Media for the National Association of Convenience Stores (NACS). We asked Pressley how NACS is able to connect their two member groups, retailers and suppliers, in meaningful ways — particularly during a worldwide pandemic.