SVP, Revenue Strategy & Operations
Brittany Shoul serves as SVP, Revenue Strategy & Operations for MCI USA. She leads the full-service sales team that partners with associations to deliver outsourced media, advertising, sponsorship, and exhibit sales. Brittany oversees transition management for incoming association relationships, training and development of sales talents, and sales management for full-service sales clients. During her time with MCI, Brittany has worked with more than 50 associations to help them maximize their non-dues revenue. Her approach to sales operations drives success for each client relationship. Brittany earned a double major in Mass Communications and Communication Studies with a minor Psychology from Towson University and is a member of ASAE and PAR.
|Date & Time||Title|
|Sep 20, 23 - 2:00pm||Determine if It’s Time to Throw Your Association Program a Farewell Party|
|Dec 1, 21 - 2:00pm||PAR GOAT Awards: Honoring Association Revenue Impact|
|Feb 17, 21 - 1:00pm||Creating & Launching Association Programs|