Workshop

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Workshop

Event Sponsorship Reimagined: Meeting the Demands of Today’s Brands

Wed, June 18, 2025 – 2:00PM – 3:00PM (EST)

The landscape of event sponsorship is rapidly evolving, driven by changing consumer expectations, technological advancements, and a growing emphasis on social responsibility. In this session,…

Workshop

Association Sales Mastery: Strategies and Tactics That Advance Business Development

Wed, May 14, 2025 – 2:00PM – 3:00PM (EST)

We’ll explore how associations can revolutionize their approach to business development by refining sales mastery in three interconnected domains: Continuous Learning and Professional Development: Continuous…

Workshop

Transforming Corporate Partnerships: Aligning Goals for Mutual Success

Wed, April 16, 2025 – 2:00PM – 3:00PM (EST)

Explore an innovative approach to reimagining corporate partnerships. We’ll delve into strategies for building a relationship-focused model that fosters strategic engagements, aligning partner objectives with…

Workshop

Turning Content Into Cash: What Association Execs Can Learn from B2B Media

Wed, March 19, 2025 – 2:00PM – 3:00PM (EST)

Krystle Kopacz, Amy Hawkes Repke

For years, B2B media has been aggressively experimenting with revenue diversification, testing new products, services, data and subscription models and sales strategies. What can we…

Workshop

Winning the Battle for Marketing Dollars: Proven Strategies & Tactics to Outshine the Competition

Wed, February 19, 2025 – 2:00PM – 3:00PM (EST)

Carrie McIntyre, Addy M. Kujawa, CAE, DES

“We work with 20 associations across a variety of specialties, and AAOE has set itself apart as one of the best.” That’s a pretty epic…

Workshop

GOAT 2024: Advancing Association Business

Wed, January 15, 2025 – 2:00PM – 3:00PM (EST)

Amy Lestition Burke, Dan Cole, Robb Lee, Lewis Flax, Erin Pressley, CAE

Join these “greatest of all time” association revenue producers as we celebrate 12 months of great conversation, learning, and subject matter leadership. Selected thought leaders…