Colleen McKenna
Principal + Founder
Colleen McKenna founded Intero Advisory in 2011 on a simple but powerful conviction: LinkedIn isn’t a social platform — it’s a business engine. Since then, she has partnered with over 800 organizations to help leaders and teams build the kind of connections that actually drive business. Her signature framework, It’s Business, Not Social™, is practical, proven, and built for results — stronger recruitment, new business, and measurable member value.
A trusted voice, Colleen has been a returning speaker with Professionals for Association Revenue (PAR) and a featured presenter at the RevUp Summit three of the last five years. She also brings a 100% recommendation rating and the first-ever Vistage Speaker Impact Award from her work with Vistage Worldwide, the world’s largest CEO peer network.
Colleen is the author of It’s Business, Not Social™ and leads the Intero Advisory team from Baltimore, Maryland, serving clients globally.
Webinars
| Date & Time | Title |
|---|---|
| Oct 21, 26 - 2:00pm | RevUP Summit Pre-Game: Amplify Your LinkedIn Presence |
| Nov 13, 24 - 12:00pm | The RevUP Summit Pre-Game Event: Amplify your LinkedIn Presence |
| Jan 18, 23 - 2:00pm | PAR GOAT Awards: Honoring Association Revenue Impact |
| Jun 15, 22 - 2:00pm | How Associations Make Mission Critical Connections on LinkedIn: Tactics, Ideas and Stories Your Teams Need to Know |
| Feb 16, 22 - 2:00pm | How Associations Can Make Mission-Critical Connections on LinkedIn |
Podcasts
| Title |
|---|
| RevUP Digital Strategy (S1:E7) |