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Professionals For Association Revenue

How Associations Can Make Mission-Critical Connections on LinkedIn

Wed, February 16, 2022 – 2:00PM – 3:00PM (EST)

Colleen McKenna, Larry Eason

LinkedIn is the most impactful professional network in existence. But are you and your association fully utilizing the platform to convey mission to your members, partners and prospects? Join noted author and LinkedIn consultant Colleen…

2021 Poll Takeaways

Conducting monthly polls is one way PAR meets its mission of inspiring revenue growth through knowledge, resources and community. When we know how our peers are performing in specific areas, we can better assess our own approach to revenue health and growth. Check out the takeaways from some of our most answered polls of 2021.

Professionals For Association Revenue

Team Membership (1 Year)

Once registered, you will also have the ability to add team members from your organization to share in your team membership. Thank you!

PAR GOATs Share Insights for 2022

In the final webcast of 2021, The Professionals for Association Revenue celebrated the PAR community’s top contributors and recognized them as the Greatest of ALL Twenty-Twenty One (GOATs). In this video and post, our GOATs share what they learned in 2021 and give insight into how they believe associations can best move forward in 2022.

Press Release: Professionals for Association Revenue (PAR) Announces Nikole TenBrink of IES as the Recipient of the 2021 PAR GOAT Award

Towson, MD, December 6, 2021 – The Professionals for Association Revenue (PAR) is pleased to announce the recipient of the 2021 PAR GOAT Award, Nikole TenBrink, CAE and Director, Marketing & Business Development, Illuminating Engineering Society (IES). The PAR GOAT Award recognizes outstanding professionalism, dedication, and passion for raising awareness around the impact of association business development.

Revenue Renegades: Top Takeaways From How to Prioritize the Right Customizations for Your Partner Programs

In this Revenue Renegades meet-up, revenue producers from the association industry came together to chat about how to prioritize customizations for business partnership programs. PAR members looked at programs that are (or aren’t) working, and outlined what they will look like moving into 2022.

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Turning Challenge into Opportunity: PAR Members Look to the Possibilities of the Future

“Wouldn’t it be great if…?” That’s the question PAR webcast presenter and Unmuted CEO Rachel Druckenmiller presented to our PAR audience in her webcast, 2020 Vision: How to Reframe and Refocus Current Frustrations into Future Success. We look at some of their answers in this recap.

Poll: Partner Programs

Many associations have had success with an enterprise approach to marketing and industry partnership. The opportunity for non-dues revenue and alignment can grow by matching solution providers to a program that helps them reach corporate objectives for visibility, thought leadership, and client engagement. Does your association provide a partner program that includes a multi-channel approach to marketing, events and subject matter expertise?

Grow Your Association Through Corporate Partnerships: OnPAR-Ep11

In a recent PAR webcast, Bruce Rosenthal of Partnership Professionals Network (PPN) explored how associations can be more successful by shifting from transactional sponsorships to transformational partnerships. This OnPAR Video Short recaps why Bruce says it’s becoming increasingly difficult to retain corporate sponsors, and how associations and their sponsors can build a mutually beneficial relationship in 2021 and beyond.

3 Questions: How to Engage in Meaningful Professional Reflection

In our “3 Questions” series, we ask top industry professionals to answer three questions within their area of expertise. In this edition, we’re talking about how to engage in meaningful professional reflection with Rachel Druckenmiller, CEO of Unmuted. As an experienced keynote speaker and workshop facilitator, Rachel has worked with dozens of organizations to ignite resilience, connection and engagement among leaders and teams and is a valued PAR webcast speaker.