April 27 - May 1 Ignite Growth. Learn More  Elevate Influence. Drive Your Mission Forward. Align your leadership vision and revenue engines in one focused day, clarifying your value story and strengthening executive–revenue team collaboration to drive measurable growth for your association. Lewis Flax SPOTLIGHT: FOR C-LEVEL AND REVENUE LEADERS Sean Soth Amy Mallia Michael Tatonetti Lewis Flax   Learn More & Register THURSDAY, APRIL 30 | 8:30 am - 4:15pm From Mission to Market, Aligning Leadership and Revenue Engines Save Your Seat Association Business Week: Mission-Driven Sales for Every Association Professional Tues, April 28 @ 2 - 3:30 pm ET John Bacon
ASAE
Virtual Workshop: Brittany Shoul
MCI USA
Jen Smith
PAR
Sean Soth
PAR
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RECENT HIGHLIGHTS

Marketing Your Mission, Part Two: Integrating Your Mission Statement

In part one of this two-part article, we outlined the process of developing a mission statement that truly reflects your organization. Now, we’re focusing on how to integrate it into your marketing and communications program.

Poll: Revenue Strategy

Organizations across the globe are facing a challenging time for sales/strategy alignment. One key ingredient for revenue strategy is forecasting based on sales pipeline. With the impact of COVID-19, which statement best describes your association’s forecasting approach to 2021?

Connecting with Business Partners During COVID-19: OnPAR-Ep3

Connecting with business partners has been challenging during COVID-19. Tune into this ‘OnPAR Video Short’ to learn one simple way you and your sales team can start meaningful dialogue that will lead to better partnerships.

Marketing Your Mission, Part One: Identify Your Mission Statement

A mission statement is vital to conveying your association’s value and purpose, so it is crucial to ensure it is well-defined. Whether your association is just starting out, or was established decades ago, it needs a mission statement that can inform, connect and guide.

PARtners @ Work: Hi-Fidelity Group

Hi-Fidelity is a full-service program development, business development, marketing, technology and publishing company and the focus of this edition of “PARtners at Work.”

3 Steps to Meaningful Conversation: OnPAR-Ep2

Time is valuable to you and your clients. Follow these three steps to make your sales conversations meaningful and purposeful.

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Exclusive association business insights for revenue performance.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

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