April 27 - May 1 Ignite Growth. Learn More  Elevate Influence. Drive Your Mission Forward. Align your leadership vision and revenue engines in one focused day, clarifying your value story and strengthening executive–revenue team collaboration to drive measurable growth for your association. Lewis Flax SPOTLIGHT: FOR C-LEVEL AND REVENUE LEADERS Sean Soth Amy Mallia Michael Tatonetti Lewis Flax   Learn More & Register THURSDAY, APRIL 30 | 8:30 am - 4:15pm From Mission to Market, Aligning Leadership and Revenue Engines Save Your Seat Association Business Week: Mission-Driven Sales for Every Association Professional Tues, April 28 @ 2 - 3:30 pm ET John Bacon
ASAE
Virtual Workshop: Brittany Shoul
MCI USA
Jen Smith
PAR
Sean Soth
PAR
GO Register Today NOVEMBER 3-5 | MGM NATIONAL HARBOR ALL IN

RECENT HIGHLIGHTS

Elevating Business Competencies is Key to Association Revenue Success

PAR announces agenda for the RevUP Summit, the leading association conference dedicated to improving association business.

Executive Take: Elevating In-Person Events

Virtual interactions are part of our everyday lives, but in-person events still hold great value for our associations as long as we think critically about their value. That is the topic of this month’s edition of Executive Take.

Ways to Win: Sharpening Negotiation Skills to Get Results

The professional negotiations that revenue producers undertake can determine the success of organizations. While negotiating is often viewed as a skill that a person either has or doesn’t, it can be practiced for optimal success. PAR workshop presenter Susan Borke tells us how.

What Business Development Teams Need to Know About Publishing

When content, marketing and sales teams work together a powerful association ecosystem takes shape. But often these three groups operate with a siloed and disparate approach instead of a strategic one. We interviewed Marlene Hendrickson, incoming AM&P Network president and the Senior Director of Publishing and Marketing for the American Staffing Association, for a publisher’s perspective on a content driven sales strategy.

Executive Take: Simplifying the Sales Process

The association sales process presents unique and complex challenges. How can association sales leaders help their teams navigate the nuances of their organization’s structure and focus instead on building and maintaining relationships? That is the topic of this month’s edition of “Executive Take.”

Top Priorities for Association Sales Leaders

Structuring, supporting and measuring the success of a sales team are top priorities of all association sales leaders. In this article, thee association sales leaders share their experiences building and maintaining successful sales teams.

Pathway PARtner logo template
credspark
holmes corp
insightguide
mci
popshap

PAR Industry Research

Exclusive association business insights for revenue performance.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

GAIN
CREDIT

Attain valuable CAE credit hours through PAR's ongoing live webcast program.

TRANSFORM BUSINESS DEVELOPMENT

Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...

Power up your Revenue Potential!

JOIN ORGANIZATIONS LIKE:

Slide Slide Society for Clinical Research Sites The Association for Packaging and Processing Technologies NACS IFT