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Strategies and Tactics That Advance Business Development
Director of Business Development
VP, Sales & Partner Experience
Founder & Leadership Advisory Board Chair
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2:00PM - 3:00PM (EDT)
Executive Director
AVP, Client Partnership & Performance
RECENT HIGHLIGHTS
How One Association Utilized Its Vision Statement to Create an Award-Winning Website
A well-crafted association vision statement conveys the direction of your organization to members, partners, and industry colleagues. While identifying your association’s vision is an essential first step, using it to guide key decisions can transform programs and your association’s most effective communication tool – its website.
3 Steps to Making and Maintaining Meaningful Conference Connections
Event sponsorship and exhibits – once the foundation of association sponsorship programs – are now the starting point for companies looking to engage with an association in year-long brand awareness and thought-leadership opportunities. Associations that provide exhibitors with a positive and valuable conference experience have the advantage when it comes to growing relationships… and revenue.
What is an Association Business Development Meet-Up?
Association Business Development Meet-Ups are 30-minute sessions for association professionals to collaborate on the ideas, skills and solutions our teams need to move forward. Come with challenges and leave with ideas. Watch this 60-second video to learn more!
Why Operating Like a Business Makes Sense for Your Association’s Digital Marketing Plans
Where consumers go, marketers follow – and in 2022, both groups are increasingly spending more time and money online. The digital advertising industry grew by a record 35% last year as companies focused on reaching target audiences who are now spending on-average 7-hours a day online. This PARtners @ Work edition features Feathr to show how the digital marketing agency is helping associations think like a business in the digital space.
Maximize Nondues Revenue with a Simple Approach
Developing and rethinking association offerings can be a complex process – but some associations are finding it doesn’t have to be. Here’s why a simple approach to nondues revenue could make sense for your organization.
Managing Your Relationship with Your CRM
Customer relationship management (CRM) software is the hottest and fastest growing software on the market. By 2025, it’s expected to reach over $80 billion dollars in revenue. But bring up the term “CRM” to your colleagues and you will likely invoke a smile or a squirm — and often both.
PAR Industry Research
Exclusive association business insights for revenue performance.
The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight. Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...
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Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...
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