May is Digital Revenue Month WELCOME! EXPLORE Learn More > Jimmy Bechtel
SCRS
Jay Ablondi
Executive VP of Global Products
Register Now How Associations Can Successfully Deliver Digital Revenue PAR Webcast Series Wed May 18, 2 - 3pm ET Kimberly Bottom
Feathr
Evan O'Neill
Feathr
Landscape Survey: Association Business Development PARTICIPATE TODAY Revenue Insights and Ideas for Association Teams GET PAR NEWSLETTERS Join PAR and gain insights and ideas from association peers, partners and other subject matter experts.
PAR E-Newsletter is the bi-weekly digital for PAR members everywhere!
Association Executives Share Why PAR is needed NOW. Watch Video

Teaming Up with Tech

Digital Revenue Strategy

April 29, 2022

How is your team adapting digital revenue resources?

Take the Association Business Development Survey.

Inspired Marketing: How to Find Creative Innovation for Your Next Sales Project

Creating marketing to support sales efforts can be hard, especially when it’s for a brand-new product or service. We invited Brittany Parrotte, the Senior Marketing and Event Manager at Hi-Fidelity Group, to take us through her project inspirations.

4 Steps to Predicting Client Spending Following Covid-19

Predicting client spending has always been a challenge. But now, in a COVID-19 world, it’s not only challenging, but increasingly important. Even prior to the arrival of the pandemic, there were more buying options than ever before. Increased options in digital, social, marketing automation and even artificial intelligence…

This is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Rejuvenate Your Revenue: Create a Product Your Supplier Members Will Gladly Buy

Your association is looking for creative ways to create content. Your advertisers, or potential advertisers, are searching for meaningful exposure. That’s where a paid supplier program comes in- an advertiser pays for exposure in an area of expertise they would like to promote, and the association writes and delivers the content.

Business as Unusual: Evolving Association Sales Cycles Through COVID-19

The always reliable sales cycle — it’s the “Sales 101” staple of prospecting, qualification, needs analysis, proposal, negotiation and … sale! But as the economy continues to evolve during COVID-19, individuals and companies alike are changing not only what they buy, but how they buy it.

5 Ways to Deliver Growth Mindset to Your Member and Business Partner Programs

Fixed programs have been the cornerstone of association bottom lines for decades producing a similar performance year after year in predictable fashion — until now. So how do we face uncertainty as we approach a new year? Start with a growth mindset on your products and approach.

This is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Poll: Return Business

Return business is the lifeline of all organizations, but working new customers is important to meet and exceed budgets.

PAR Mission:  To inspire revenue growth for association professionals through knowledge, resources and community.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

GAIN
CREDIT

Attain valuable CAE credit hours through PAR's ongoing live webcast program.

TRANSFORM BUSINESS DEVELOPMENT

Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...

Power up your Revenue Potential!

JOIN PAR MEMBER ORGANIZATIONS LIKE:

Slide Webvent Society for Clinical Research Sites The Association for Packaging and Processing Technologies NACS Slide Hi-Fidelity Group Inc. IFT The Successful Firm Project MCI