April 28-30 Virtual Event: Mission-Driven Sales for Every Association Professional Learn More  Executive Dinner In-Person Event: Elevate & Accelerate—Business Development and Sales Mastery Save Your Seat Cash In, Cut Costs: Winning Revenue Tactics for Your EXPO and Sponsorship Programs Wed, February 18 @ 2 - 3pm ET Michelle Mobley
American Society of Landscape Architects
Rich Vallaster
Personify - A2Z Events
Virtual Workshop:

RECENT HIGHLIGHTS

Executive Take: How Can Associations Increase Revenue in 2023?

Business development strategies for associations are as varied as the industries they represent. And while there is no ‘one-size-fits-all’ strategy for associations, teams can gain new insights by learning about the approach of other business development teams. That is why the Professionals for Association Revenue (PAR) is launching Executive Take, a new monthly series that shares revenue strategies, perspectives and experiences from association executives on a revenue topic.

Poll: Does Your Association Have a Plan to Reach 2023 Goals?

Goals can be a motivating ideal for professionals and the teams they serve. How you and your association interact with those goals can make a difference in the personal and professional growth ahead in 2023. Is your association setting goals for the year ahead? Take this one question poll.

Producer Toolbox: Sales Report Template

An effective sales report is more than a collection of metrics and data. It is how effective sales teams set, communicate and track their business development goals and efforts with the rest of their organization. This sales report download is available to all PAR members.

How Strategic Sponsor Conversations Led to Revenue Boosts for NAMI

Learn how the North American Meat Institute (NAMI) built a $2 million dollar sponsorship program by listening to sponsors and delivering value.

How to Become an Intentional Conference Attendee

Attending a professional conference can be an overwhelming experience. Dashing between education sessions, strategic meetings, and networking events makes for a fantastic week, but how do we reflect on and implement real organizational change once we are back in our home base?

Pierre PARtnership Award Announced: Recognizing When Association Mission and Business Intersect

Towson, MD, October 12, 2022 – The Professionals for Association Revenue (PAR) has announced the launch of the Pierre PARtnership Award recognizing business forward association programs, events, and staff experiences. This new award will be presented during the RevUP Summit (December 7-8, 2022), a conference focused on the insights needed to advance association revenue to support mission.

PAR Industry Research

Exclusive association business insights for revenue performance.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

GAIN
CREDIT

Attain valuable CAE credit hours through PAR's ongoing live webcast program.

TRANSFORM BUSINESS DEVELOPMENT

Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...

Power up your Revenue Potential!

JOIN ORGANIZATIONS LIKE:

Slide Slide Society for Clinical Research Sites The Association for Packaging and Processing Technologies NACS IFT