RECENT HIGHLIGHTS
Values vs. Valued: Why it Matters for Your Revenue Health
Episode 1 of PAR’s new podcast, Association RevUP, focuses on the transformative impact of an association’s culture. Culture strategist and author Jamie Notter joins PAR to show how the words ‘value’ and ‘valued’ can make all the difference for your association. In this article, we look to the 2001 collapse of Enron to understand why.
Adopting a Business Development Mindset: Essential Strategies for Membership
The acquisition of a new member signifies the moment when someone acknowledges the value in your organization and its mission. Amy Lestition Burke is the CEO of the Solid Waste Association of North America (SWANA) and shares her insights into how any association can take a business approach to building its member community.
You Want a Culture of Revenue? It’ll Cost You.
The phrase “culture of revenue” is emerging within associations. Essentially, it means to develop an environment in which everyone across all departments prioritizes the impact revenue has on the association’s mission. However, the question remains: Are associations ready to pay the price to turn a “culture of revenue” into a reality? Hear what three association and industry leaders have to say.
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The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight. Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...
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