Non-Dues Revenue

Press Release: Yes& Joins PAR as Pathway PARtner

Towson, MD, October 29, 2024 – Professionals for Association Revenue (PAR), the premier community focused on enhancing business success for associations, is excited to announce Yes& as its newest Pathway PARtner. This partnership reflects a shared commitment to better business outcomes for associations and recognizes revenue health as a crucial priority for associations and nonprofits.

Press Release: Popshap Joins PAR as Pathway PARtner

Towson, MD, October 11, 2024 – Professionals for Association Revenue (PAR), the premier community focused on enhancing business success for associations, is excited to announce Popshap as its newest Pathway PARtner. This partnership reflects a shared commitment to innovation within association events and recognizes Popshap’s extensive range of digital solutions. 

light bulb built by puzzle pieces to indicate finding new ideas beyond association dues

Top Non-Dues Revenue Ideas: What’s Working for Associations Today

While association dues remain a crucial revenue source, a strategic approach to discovering, implementing, and eventually sunsetting non-dues revenue initiatives is fundamental for associations working to align their mission with their business objectives. Learn how PAR’s RevUP Summit will help attendees not only find new non-dues revenue ideas but turn them into successful outcomes.

Streamlining for Success: A Strategic Approach to Association Media Programs

Association leaders searching for both relevancy and new non-dues revenue streams may be tempted to chase every new association media trend. But there’s a better approach. Read the article to uncover the three questions you’ll want to consider before adding a new media program.

Unlocking New Revenue Streams: Key Takeaways from 2024 ASAE Annual Meeting’s Non-Dues Revenue Sessions

Non-dues revenue for association growth was front-and-center at the 2024 ASAE Annual Meeting. Over 15 education sessions, 2 receptions, and numerous exhibitors examined the importance of non-dues revenue, highlighting various types of non-dues revenue program development. Lori Zoss Kraska and Bruce Rosenthal take a look at seven key themes of non-dues revenue that emerged from the conference and networking opportunities.

Press Release: MCI USA Joins PAR as Pathway PARtner

Towson, MD, July 31, 2024 – Professionals for Association Revenue (PAR), the leading community dedicated to advancing association business success, recently announced that MCI USA is now a Pathway PARtner. This relationship signifies MCI USA’s deep commitment to the business sustainability of their association clients and the impact revenue health can have on the industries associations serve.

Press Release: PAR Announces Matchbox as First Pathway PARtner

Towson, MD, May 28, 2024 – Professionals for Association Revenue (PAR), the leading community dedicated to inspiring association business development, today announced Matchbox as the first Pathway PARtner. This new partnership program connects PAR members with trusted solution providers who value the business sustainability of their association clients and the impact that revenue health can have on the industries associations serve. Pathway PARtners are aligned with PAR’s work and initiatives focused on association sustainability through improved business development practices and ideas.

RevOps: An Organizational Framework to Maximize Non-Dues Revenue Results

Understanding the importance of revenue across all departments in your association is an important first step. But, having a clear strategy for how to effectively prioritize revenue helps transform the ‘why’ into the ‘how.’ One effective strategy for your association could be Revenue Operations (RevOps). In this article, Carrie McIntryre of Navigate explains RevOps and why it might be the solution your association needs to streamline processes, breakdown silos and drive sustainable revenue growth.

From Peaks to Valleys: Mastering Non-Dues Revenue with Strategic Leadership

Developing a thriving non-dues revenue program isn’t just about the right ideas; it hinges on effective leadership and streamlined internal processes. Learn how findings from PAR’s Non-Dues Revenue Performance Report support the need for data based decision-making, internal collaboration and active leadership to a successful non-dues strategy.

Boost Engagement and Non-Dues Revenue with Cohort Learning

The evolution of online learning has transformed the educational landscape, expanding opportunities for both associations and learners. But this increased accessibility also introduces new challenges for associations’ non-dues revenue portfolios. Could cohort learning be the answer for your association?

Executive Take: Elevating In-Person Events

Virtual interactions are part of our everyday lives, but in-person events still hold great value for our associations as long as we think critically about their value. That is the topic of this month’s edition of Executive Take.

RevUP 2023: A Home for Business Development {Video}

From C-Suite to Non-Dues Revenue teams, the RevUP Summit brings together and supports professionals looking to improve their association’s bottom line. Watch this 2-minute video for a glimpse of the RevUP Summit 2022 and join PAR in Annapolis, Maryland on December 6 and 7 for the 2023 event!

Infectious Diseases Society of America (IDSA) Announced as 2022 Recipient of Pierre PARtnership Award

Towson, MD, December 19, 2022 – The Professionals for Association Revenue (PAR) is pleased to announce Infectious Diseases Society of America (IDSA) as the 2022 Recipient of the Pierre PARtnership Award. This award recognizes association programs, events, and staff experiences that positively align mission and business.

How Strategic Sponsor Conversations Led to Revenue Boosts for NAMI

Learn how the North American Meat Institute (NAMI) built a $2 million dollar sponsorship program by listening to sponsors and delivering value.

Poll: Does Your Association Have a Fresh Perspective on Partnerships?

Corporate sponsorship goes beyond selling conferences and events. A strong corporate partnership program can transform an association by providing the revenue needed to advance its mission. Is your association taking advantage of three key corporate partnership opportunities?

PAR GOATs Share Insights for 2022

In the final webcast of 2021, The Professionals for Association Revenue celebrated the PAR community’s top contributors and recognized them as the Greatest of ALL Twenty-Twenty One (GOATs). In this video and post, our GOATs share what they learned in 2021 and give insight into how they believe associations can best move forward in 2022.

Revenue Renegades: Top Takeaways From How to Prioritize the Right Customizations for Your Partner Programs

In this Revenue Renegades meet-up, revenue producers from the association industry came together to chat about how to prioritize customizations for business partnership programs. PAR members looked at programs that are (or aren’t) working, and outlined what they will look like moving into 2022.

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Turning Challenge into Opportunity: PAR Members Look to the Possibilities of the Future

“Wouldn’t it be great if…?” That’s the question PAR webcast presenter and Unmuted CEO Rachel Druckenmiller presented to our PAR audience in her webcast, 2020 Vision: How to Reframe and Refocus Current Frustrations into Future Success. We look at some of their answers in this recap.

Grow Your Association Through Corporate Partnerships: OnPAR-Ep11

In a recent PAR webcast, Bruce Rosenthal of Partnership Professionals Network (PPN) explored how associations can be more successful by shifting from transactional sponsorships to transformational partnerships. This OnPAR Video Short recaps why Bruce says it’s becoming increasingly difficult to retain corporate sponsors, and how associations and their sponsors can build a mutually beneficial relationship in 2021 and beyond.

Webcast Preview: New Ideas for Non-Dues Revenue Success, Meet Mike Thompson

Meet panelist Mike Thompson who will join us for Webcast New Ideas for Non-Dues Revenue Success. Mike Thompson is the CEO of SVI, a talent development and training company that owns and operates Learner Mobile- an award-winning next generation learning software platform. As one of the most forward-thinkers in leadership and business, Mike is a sought-after speaker who has delivered keynote speeches to hundreds of audiences across Asia, Europe, and North and South America.