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Poll: Mental Health Awareness

How is your team adapting digital revenue resources?

Take the Association Business Development Survey.

PARtners @ Work: COACH MEdia

Business development professionals bring unique backgrounds, skills and educational experiences to a profession that no one goes to college to learn. “Sales” isn’t listed among the roughly 2,000 college majors offered by universities across the country – meaning new sales professionals must learn on the job. Read on to find out how COACH MEdia helps them do it.

Why a Strategic Approach to LinkedIn Could be the Missing Link for Your Association

If there was one profile page that existed to represent all associations, LinkedIn would be a no-brainer first level connection. The shared common interests between the two – building connections, creating opportunities, and improving communities – make associations and LinkedIn a natural match. So why are some association teams still hesitant to utilize the platform that boasts over 800 million members worldwide?

Poll: Are Sales Skills More Important to Business Development than Ever?

The way organizations sell has changed forever as a result of the pandemic. More members and clients are looking for sales teams to help guide them through a process while providing insight or challenging their held presumptions about your membership, subscriptions, events and partnerships.

Poll: How Connected is Your Association?

Associations are industry touchstones for thought leadership, connection, and resources for professional development. The way associations engage on LinkedIn continues to evolve. As the largest professional network on earth, LinkedIn provides opportunities for association revenue producers to add value to their relationships while learning more about industry news and views. Is your team leading or losing out on LinkedIn?

PARtners @ Work: Intero Advisory

Intero Advisory works with businesses and individuals to maximize their online brand, community, and activity through the LinkedIn platform. CEO and Founder Colleen McKenna shares 10 steps your team can take to craft an effective and personal LinkedIn strategy.

Member Spotlight: Looking to the Future, APA Helps Members Excel in the Present

In this member spotlight, we look at how the American Payroll Association is moving beyond the reactionary and responsive stages of the pandemic and into initiating and implementing updated certification, educational and sponsorship programs.

PAR Mission:  To inspire revenue growth for association professionals through knowledge, resources and community.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

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TRANSFORM BUSINESS DEVELOPMENT

Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...

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Slide Webvent Society for Clinical Research Sites The Association for Packaging and Processing Technologies NACS Slide Hi-Fidelity Group Inc. IFT The Successful Firm Project MCI