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RECENT HIGHLIGHTS
Persona Template for Associations
Creating detailed personas is key to connecting with your target audience.
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Florida Realtor® 2024 Annual Business Partnerships Prospectus
This 4-page prospectus covers the partnership packages available to prospective buyers to reach the Florida Realtor® audience.
This is MEMBER ONLY Content
From Peaks to Valleys: Mastering Non-Dues Revenue with Strategic Leadership
Developing a thriving non-dues revenue program isn’t just about the right ideas; it hinges on effective leadership and streamlined internal processes. Learn how findings from PAR’s Non-Dues Revenue Performance Report support the need for data based decision-making, internal collaboration and active leadership to a successful non-dues strategy.
Move Beyond Virtual Events and Into Long-Term Digital Transformations
The distinction between virtual and digital may seem like a matter of semantics, but shifting from the former to the latter has the potential to catapult your association from relevant to indispensable. In this PARtners @ Work feature, Matchbox shares 5 steps for launching a new digital initiative.
What Top Podcasts Can Teach Your Association About Audience Engagement
Associations aren’t the only entities facing the challenges of a competitive market. The podcast industry, which experienced significant growth from 2014 to 2020, is also reimagining its work while decreasing its workforce. Join PAR as we examine why these top podcasts of 2023 were recognized as the best among more than 4 million shows worldwide… and what your association can learn from them about audience engagement.
Executive Take: Big Ideas for Associations
Associations have the opportunity to pioneer new opportunities for business that will impact their missions. We asked the most recent PAR GOAT Award nominees to share one big idea for associations to consider in 2024.
PAR Industry Research
Exclusive association business insights for revenue performance.
The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight. Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...
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Attain valuable CAE credit hours through PAR's ongoing live webcast program.
TRANSFORM BUSINESS DEVELOPMENT
Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...
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