Pioneering the future of association business and revenue health. 2025 Dates Announced! Join us Nov. 4-6, 2025 in Annapolis, MD Register Today! Listen Now NEW EPISODES OUT NOW! Professionals For Association Revenue Join the PAR community today! PAR is pioneering the home for association business and revenue health We Need Your Expertise  JOIN FOCUS GROUP

RECENT HIGHLIGHTS

Meet a Member: Justin Goldstein, BRI

Justin Goldstein, CAE is the Director of Corporate Relations for the Bill of Rights Institute (BRI) and is profiled in this month’s PAR “Meet a Member.”

change equation illustration

Want More Association Revenue? Solve This Equation First

The association community is in a new era, one where “revenue” is part of everyday conversation. More associations are realizing that financial growth isn’t a distraction from their mission; it’s what powers it. But while talking about revenue is one thing, achieving it is another. Read the article to uncover the equation to bring about change.

Executive Take: PAR at ASAE

At this year’s ASAE Annual Conference, association professionals came together to exchange ideas, imagine possibilities, and celebrate the power of the association community. Professionals for Association Revenue (PAR) was there in the middle of it all — connecting, learning, and exploring the trends shaping the future of our work. Find out what the PAR team took away from this year’s event in this month’s Executive Take feature.

The Real Value of Partnerships Goes Far Beyond Dollars

Association sponsorships are evolving. The era of gold, silver, and bronze is fading, and instead more organizations are launching year-round partnership programs with the goal of sustainable revenue, deeper engagement and mission impact. But even with those advancements, too many associations still focus more on the financial benefit than the transformational possibilities. Learn about one association doing something different.

One Thing Your Partnerships Are Missing and How EDUCAUSE Found It (S2:E6)

John Bacon: We’re talking about all these programs and all these things that we’re trying to do, these tools that we’re trying to use, and…

‘Not Going to Let Up’: Lessons from Award-Winning Associations

What would you do if you planned a global event — and barely anyone showed up? Discover how Christine Pierre’s refusal to give up grew into a global association, and how these three award-winning associations are aligning mission with business and honoring her legacy as part of the Pierre Award.

PAR Industry Research

Exclusive association business insights for revenue performance.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

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Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...

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