Poll: Projected Budget Performance 2023

May 9, 2023

Association Business Performance: What statement below best describes your association’s projected budget performance for 2023?

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Poll: Does Your Association Have a Plan to Reach 2023 Goals?

January 4, 2023

Goals can be a motivating ideal for professionals and the teams they serve. How you and your association interact with those goals can make a difference in the personal and professional growth ahead in 2023. Is your association setting goals for the year ahead? Take this one question poll.

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Poll: What Role Does Your Board Play in Developing Revenue?

October 10, 2022

Some association boards provide oversight and guidance on revenue programs and profit and loss. 21st century business development continues to require leadership, direction and vision as a key ingredient to revenue success.

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Poll: Association Revenue Forecasting is Cloudy With a Chance of ROI

September 1, 2022

Association revenue forecasting takes many shapes depending on the department. Take this one-question poll to share how your association is forecasting for revenue.

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Poll: Does Your Association Have a Fresh Perspective on Partnerships?

August 8, 2022

Corporate sponsorship goes beyond selling conferences and events. A strong corporate partnership program can transform an association by providing the revenue needed to advance its mission. Is your association taking advantage of three key corporate partnership opportunities?

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Poll: Mental Health and Your Association

June 29, 2022

The pandemic and its recovery have caused burnout, stress, and different types of anxiety among professionals in every industry. Take this one-question poll to share your association’s approach to mental health.

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Poll: Creating Customer Connections that Count

June 1, 2022

As more organizations search for improved sources of revenue, including non-dues revenue, industry partner engagement is critical. Take this one-question poll to share your association’s engagement strategy.

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Poll: Digital Non-Dues

April 29, 2022

Non-dues revenue is critical for association teams to grow, gain market share and innovate with industry partners. But working to gain approval, implementation and execution can sometimes cause analysis paralysis. Take this one-question poll to share how your association is approaching non-dues revenue.

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Poll: When Finance and Sales Align

April 1, 2022

Shared organizational objectives are a critical success factor for associations. How is the relationship between your finance and business development? Take this 1-question poll to see how it compares with other industry peers.

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Poll: Are Sales Skills More Important to Business Development than Ever?

March 1, 2022

The way organizations sell has changed forever as a result of the pandemic. More members and clients are looking for sales teams to help guide them through a process while providing insight or challenging their held presumptions about your membership, subscriptions, events and partnerships.

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Customer Value: How do your Partnerships Measure Up?

For association industry partners (exhibitors, sponsors, advertisers), value can be defined by the desired outcome of a purchase measured against the cost or time required to conduct business with your organization. What area of value creation do you believe is most important to your industry partners in 2021?

Poll: Product Development

Associations are working to pivot, create, re-position and re-launch program offerings for members and industry partners alike. Which phrase best describes your product/program development over the past year?

Poll: Revenue Strategy

Organizations across the globe are facing a challenging time for sales/strategy alignment. One key ingredient for revenue strategy is forecasting based on sales pipeline. With the impact of COVID-19, which statement best describes your association’s forecasting approach to 2021?

Poll: Time Management

Time management is a critical success factor for all business development personnel, but many associations include their BD teams in a large amount of non-sales activity.

Poll: Return Business

Return business is the lifeline of all organizations, but working new customers is important to meet and exceed budgets.

What’s the most important sales skill in the new 2020?

Selling in the new 2020 and beyond will require business development skills to evolve and adapt to new market conditions and opportunities.

Poll: Value Proposition

An association’s value proposition often offers a key point of interest and investment for members and business partners alike.