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5 Takeaways from Positioning Association Value: Review key takeaways shared and learned during PAR Revenue Renegades bi-weekly meet-up.
Associations are working to pivot, create, re-position and re-launch program offerings for members and industry partners alike. Which phrase best describes your product/program development over the past year?
All associations, regardless of their industry, operate with the same goal — to grow a community working toward a common purpose. But with the elimination of in-person events in 2020, association communities were tasked with finding new ways to grow communities and connect with business partners. In this article, we’re taking a closer look at one organization that rose to the challenge: The Society for Clinical Research Sites (SCRS).
5 Takeaways from Revenue Strategy Month: Review key takeaways shared and learned during PAR Revenue Renegades bi-weekly meet-up.
Towson, MD, January 19, 2021 – Officially launching this week, Professionals for Association Revenue (PAR) is on a mission to inspire revenue growth for association professionals through knowledge, resources and community.
Association revenue producers typically wear many hats. However, the pandemic has further changed the way organizations are approaching business development. Learn from expert sales trainers as we explore best practices for business development in 2021.…
Brittany Shoul, Amy Burke, Todd Eckman, Brian Marks, Sean Soth
Association teams have long delivered quality programs and products for members and business partners to connect, learn, and thrive. The pandemic challenged the core of many business models, as events moved online and other traditional…
Suzie Smith, Sean Soth, Tiffany Teal
Members and industry partners are looking for innovative ways to connect with each other. 2021 continues to offer challenges for association budgets as audiences look for new value online and through partnership. Join our panel…
In part one of this two-part article, we outlined the process of developing a mission statement that truly reflects your organization. Now, we’re focusing on how to integrate it into your marketing and communications program.
Organizations across the globe are facing a challenging time for sales/strategy alignment. One key ingredient for revenue strategy is forecasting based on sales pipeline. With the impact of COVID-19, which statement best describes your association’s forecasting approach to 2021?