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Strategies and Tactics That Advance Business Development
Director of Business Development
VP, Sales & Partner Experience
Founder & Leadership Advisory Board Chair
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RECENT HIGHLIGHTS
How AGU’s Personalized Tech Powers Young Member Engagement (S2:E3)
Shomali: Associations across the board are looking for new ways to reach a new generation of professionals. The association we’re highlighting on today’s episode is…
Taking Care of Business: RevUP Challenges Associations to Lead with Mission and Business
High-performing businesses are actively examining their operations during the current economic environment, and associations must do the same. It’s no longer enough to lead solely with mission; associations must lead with both mission and business acumen. That’s why the theme of this year’s RevUP Summit, the in-person event from Professionals for Association Revenue (PAR), is Taking Care of Business.
3 Prospecting Tools You Could Be Missing
Whether your association is looking to bring in new members or attract strategic partners, your ability to identify and engage the right people is essential. And while traditional prospecting tactics are evolving, there’s one that you shouldn’t be quick to replace: good old-fashioned people skills. Read the article for 3 tools you could be missing.
Meet a Member: Michael Pereira, SNA
Michael Pereira is the Marketing Manager for the School Nutrition Association (SNA) and shares his passion for association business and mission impact in this month’s PAR “Meet a Member.”
Press Release: Swapcard Joins PAR as Pathway PARtner
Professionals for Association Revenue (PAR) announces Swapcard, an event engagement platform, as its newest Pathway PARtner. Swapcard combines AI capabilities with an intuitive and customizable interface to maximize attendee engagement, accelerate exhibitor ROI, streamline operations, and grow event revenue.
Executive Take: Impact of Business on Mission
How do associations raise business objectives to the level of mission objectives among their teams? That’s the question asked in PAR’s Executive Take feature.
PAR Industry Research
Exclusive association business insights for revenue performance.
The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight. Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...
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