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RECENT HIGHLIGHTS
Press Release: PAR Announces Matchbox as First Pathway PARtner
Towson, MD, May 28, 2024 – Professionals for Association Revenue (PAR), the leading community dedicated to inspiring association business development, today announced Matchbox as the first Pathway PARtner. This new partnership program connects PAR members with trusted solution providers who value the business sustainability of their association clients and the impact that revenue health can have on the industries associations serve. Pathway PARtners are aligned with PAR’s work and initiatives focused on association sustainability through improved business development practices and ideas.
Values vs. Valued: Why it Matters for Your Revenue Health
Episode 1 of PAR’s new podcast, Association RevUP, focuses on the transformative impact of an association’s culture. Culture strategist and author Jamie Notter joins PAR to show how the words ‘value’ and ‘valued’ can make all the difference for your association. In this article, we look to the 2001 collapse of Enron to understand why.
Adopting a Business Development Mindset: Essential Strategies for Membership
The acquisition of a new member signifies the moment when someone acknowledges the value in your organization and its mission. Amy Lestition Burke is the CEO of the Solid Waste Association of North America (SWANA) and shares her insights into how any association can take a business approach to building its member community.
You Want a Culture of Revenue? It’ll Cost You.
The phrase “culture of revenue” is emerging within associations. Essentially, it means to develop an environment in which everyone across all departments prioritizes the impact revenue has on the association’s mission. However, the question remains: Are associations ready to pay the price to turn a “culture of revenue” into a reality? Hear what three association and industry leaders have to say.
Bridging the Gap: The Intersection of Association Education and Higher Learning
Study after study agrees – professionals want educational opportunities from their associations. But the array of available formats ranging from credentials to micro-credentials, webinars, and cohorts often leaves associations uncertain about the best options to offer. Learn what one PARtners @ Work says the solution could be.
Insertion Order
This two-page insertion order example is contributed by the Massachusetts Medical Society. The document is an example of an IO used for event sponsorship and includes terms & conditions on the second page.
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The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight. Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...
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