Executive series from Professionals for Association Revenue Wednesday, April 23
Aligning Strategic Vision with Revenue Growth Hosted in partnership with  Learn More 2pm-5pm (followed by cocktail hour)
Register Now Case Study: How EDUCAUSE Changed Their Culture to Embrace Partnerships Wed, April 16, 2025 2:00PM - 3:00PM (EDT) Connie Ferger Dan Kowitz EDUCAUSE
Associate Director, Marketing
JSB Partnership Consultants
Founder and CEO
Leah Lang EDUCAUSE
Director of Corporate Engagement
Professionals For Association Revenue Join the PAR community today! PAR is pioneering the home for association business and revenue health Pioneering the future of association business and revenue health. 2025 Dates Announced! Join us Nov. 4-6, 2025 in Annapolis, MD Register Today!

RECENT HIGHLIGHTS

Poll: Revenue Strategy

Organizations across the globe are facing a challenging time for sales/strategy alignment. One key ingredient for revenue strategy is forecasting based on sales pipeline. With the impact of COVID-19, which statement best describes your association’s forecasting approach to 2021?

Connecting with Business Partners During COVID-19: OnPAR-Ep3

Connecting with business partners has been challenging during COVID-19. Tune into this ‘OnPAR Video Short’ to learn one simple way you and your sales team can start meaningful dialogue that will lead to better partnerships.

Marketing Your Mission, Part One: Identify Your Mission Statement

A mission statement is vital to conveying your association’s value and purpose, so it is crucial to ensure it is well-defined. Whether your association is just starting out, or was established decades ago, it needs a mission statement that can inform, connect and guide.

PARtners @ Work: Hi-Fidelity Group

Hi-Fidelity is a full-service program development, business development, marketing, technology and publishing company and the focus of this edition of “PARtners at Work.”

3 Steps to Meaningful Conversation: OnPAR-Ep2

Time is valuable to you and your clients. Follow these three steps to make your sales conversations meaningful and purposeful.

3 Questions: The Role Revenue Plays in Developing New Ideas

In our “3 Questions” series, we ask top industry professionals to answer three questions within their area of expertise. In this edition, we’re talking about the role revenue plays in developing new ideas with founder of Passion Profits Consulting, Dawn Baron. 

PAR Industry Research

Exclusive association business insights for revenue performance.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

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Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...

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