April 28-30 Virtual Event: Mission-Driven Sales for Every Association Professional Learn More  Executive Dinner In-Person Event: Elevate & Accelerate—Business Development and Sales Mastery Save Your Seat Cash In, Cut Costs: Winning Revenue Tactics for Your EXPO and Sponsorship Programs Wed, February 18 @ 2 - 3pm ET Michelle Mobley
American Society of Landscape Architects
Rich Vallaster
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RECENT HIGHLIGHTS

Poll: Are Sales Skills More Important to Business Development than Ever?

The way organizations sell has changed forever as a result of the pandemic. More members and clients are looking for sales teams to help guide them through a process while providing insight or challenging their held presumptions about your membership, subscriptions, events and partnerships.

Poll: How Connected is Your Association?

Associations are industry touchstones for thought leadership, connection, and resources for professional development. The way associations engage on LinkedIn continues to evolve. As the largest professional network on earth, LinkedIn provides opportunities for association revenue producers to add value to their relationships while learning more about industry news and views. Is your team leading or losing out on LinkedIn?

Member Spotlight: Looking to the Future, APA Helps Members Excel in the Present

In this member spotlight, we look at how the American Payroll Association is moving beyond the reactionary and responsive stages of the pandemic and into initiating and implementing updated certification, educational and sponsorship programs.

Law of Attraction: How High-Performing Associations Attract High- Performing Revenue Producers

Associations that are ready to up their performance should begin by embracing one key concept: To become a high-performing association, you must attract high-performing revenue producers.

PAR GOATs Share Insights for 2022

In the final webcast of 2021, The Professionals for Association Revenue celebrated the PAR community’s top contributors and recognized them as the Greatest of ALL Twenty-Twenty One (GOATs). In this video and post, our GOATs share what they learned in 2021 and give insight into how they believe associations can best move forward in 2022.

Press Release: Professionals for Association Revenue (PAR) Announces Nikole TenBrink of IES as the Recipient of the 2021 PAR GOAT Award

Towson, MD, December 6, 2021 – The Professionals for Association Revenue (PAR) is pleased to announce the recipient of the 2021 PAR GOAT Award, Nikole TenBrink, CAE and Director, Marketing & Business Development, Illuminating Engineering Society (IES). The PAR GOAT Award recognizes outstanding professionalism, dedication, and passion for raising awareness around the impact of association business development.

PAR Industry Research

Exclusive association business insights for revenue performance.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

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Attain valuable CAE credit hours through PAR's ongoing live webcast program.

TRANSFORM BUSINESS DEVELOPMENT

Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...

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Slide Slide Society for Clinical Research Sites The Association for Packaging and Processing Technologies NACS IFT