PAR 2024 GOAT Award Recipient National Rural Electric Cooperative Association (NRECA) SVP, Eductation Training and Events Erin Pressley, CAE Register Now Winning the Battle for Marketing Dollars: Proven Strategies & Tactics to Outshine the Competition Wed, February 19, 2025
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Press Release: PAR Announces Erin Pressley of NRECA as the Recipient of the 2024 PAR GOAT Award

Towson, MD, January 15, 2025 – The Professionals for Association Revenue (PAR) is proud to announce Erin Pressley, CAE, SVP Education, Training and Events for the National Rural Electric Cooperative Association (NRECA), as the recipient of the 2024 PAR GOAT (Greatest of All Twenty-Twenty-Four) Award.

Is Your Association Providing the Scaffolding Your Industry Needs in 2025?

As our associations begin 2025 looking for new ways to achieve greater things, it’s time we begin to view our work as the “scaffolding” of our industries. Learn why social scientist and author Adam Grant says the right kind of scaffolding can unlock hidden potential – and lead to greatness.

Executive Take: 2025 Revenue Opportunities

The annual PAR GOAT Awards recognize members of the association community whose impact has advanced association business. In the first Executive Take of the new year, we asked the GOAT Award nominees: What is one step associations can take to identify opportunities for revenue growth in 2025?

PAR Industry Research

Exclusive association business insights for revenue performance.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

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