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Innovate Smarter: Avoid Wasting Time and Money on the Wrong Ideas

Successful innovation begins by identifying not only what your audience’s problem is, but what the solution should be. Learn how AAVSB is using a proven framework to eliminate wasted time, maximize financial resources, and establish a culture of innovation throughout the association.

Whitepaper: Lean Startup Methodology for Associations

Explore how your association can take a different approach to product development with an in-depth look at the lean startup method. Elizabeth Engel shares this white paper that focuses on a key challenge for associations: your association has been wasting precious resources working on the wrong thing.

Swapcard

Swapcard is the preferred event engagement platform for associations, trade shows, and conference organizers that combines AI capabilities with an intuitive and customizable interface to maximize attendee engagement, accelerate exhibitor ROI, streamline operations, and grow event revenue.

How ACC Repurposed Content for Non-Dues Revenue Impact

Media companies, brands, and associations are increasingly overlapping in the products they offer, from events to memberships. Watch this 2-minute video and read the article to learn how the Association of Corporate Counsel (ACC) repurposed existing content into a valuable member benefit and a non-dues revenue idea.

Don’t Miss Your Risk Management Moment, No Matter the Cause

The current economic and political landscape is shifting rapidly, and associations are working to understand how these federal changes will affect both their operations and bottom lines. Read about a mindset shift that may help you determine where to begin.

Meet a Member: Angel Wuellner

Get to know Angel Wuellner, Business Development Director for the Educational Theatre Association in this edition of “Meet a Member.”

AAOE Exhibitor Value Image

AAOE shows the value of exhibitors through a compelling graphic that is shared with attendees at their annual conference.

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Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Executive Take: Risk Management

Navigating uncertainty is a core responsibility of business leadership. In this month’s Executive Take feature, we asked the newest members of the PAR Leadership Advisory Board: What is one way association leaders can steer their organizations’ business activities during times of economic, funding or regulatory uncertainty?

Business Strategies for Associations in Uncertain Times: A Community Roundtable

Wed, March 5, 2025 – 2:00PM – 3:00PM (EDT)

Neal Couture, FASAE, CAE, Robb Lee, Dan Cole, Sean Soth

Join your fellow PAR members for this open forum to share insights around adaptive business strategies during uncertain times. In the ongoing wake of uncertainty surrounding federal funding, market disruptions, new technology and workforce development,…