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Buyers don’t want friction in purchasing options. They want clear paths to solutions. Bundling is one way to get to the core problem that so many associations face when it comes to showing their value – it makes it easy for their customers to conduct business. Learn how the Mortgage Bankers Association (MBA) is figuring this out to increase both engagement and revenue.
Brett Cell is the Director of Business Development for the International Parkinson and Movement Disorder Society (MDS) and is profiled in this month’s PAR “Meet a Member.”
Associations face growing pressure to deliver both revenue and relevance to their members and partners. A dedicated business development team that is strategically built and structured is essential to driving sustainable growth. In a recent virtual workshop, two members of the Professionals for Association Revenue (PAR) Leadership Advisory Board explored the key components of effective BD teams.
View the 2025 SCRS Site Solutions Summit Prospectus. Contributed by: SCRS View NOTE: You have been given access to this document by permission from a fellow PAR member. Please do not copy, distribute or reproduce…
View the 2025 Prospectus from the Radio Television Digital News Association. Contributed by: RTDNA View NOTE: You have been given access to this document by permission from a fellow PAR member. Please do not copy,…
View the extensive exhibitor and sponsorship prospectus that supports InfoComm 2025. Contributed by: AVIXA Download NOTE: You have been given access to this document by permission from a fellow PAR member. Please do not copy,…
As market uncertainties and external factors keep evolving, identifying new ways to grow revenue is more crucial than ever. Join our PAR Community Idea Swap to connect with peers who are navigating similar challenges. Bring…
What’s one question every association should ask of a prospective service provider before a relationship begins? That’s the question we asked of service providers themselves in PAR’s Executive Take feature.
Are associations facing unprecedented volatility? Or, is today’s climate simply a more intense version of the challenges they’ve long managed? More than 30 association executives gathered at the Yes & Headquarters in Alexandria, Virginia, to explore that question. Read the article for key takeaways from their discussion.