Association Business Development Meet-Up: Beat the Competition with Compelling Sales Materials
.5 Credit Hours for Live Attendance.
Visualizing an outcome is a key component in the buying process. As buying options continue to increase, organizations that can show their customers a path forward will standout from the competition. That’s where sales materials come in: utilizing the right ones can help turn customers into partners. Whether you are an association CEO or part of your organization’s sales team, tune-in to this meet-up to learn about sales materials that work, share ideas and ask questions.
Sean Soth
Founder & Leadership Advisory Board Chair
Sean Soth is the Leadership Advisory Board Chair of Professionals for Association Revenue, a member organization focused on improving association revenue health through community and resources. As a recognized business development expert, Sean has led multiple sales portfolios in a variety of industries including: life sciences, legal, government contracting, association management, training and development, and healthcare. In these relationships, Sean’s teams surpass budget objectives, while launching new program and product development for thousands of clients per year.
In addition to his role with PAR, Sean is owner of Hi-Fidelity Group, Inc. a managed sales and marketing firm focused on exhibit and sponsorship sales and a Co-Founder of Webvent, a digital platform for webcast management and online directories for associations.
Sean is a regular speaker at industry conferences speaking about the value of audience, business development, and marketing best practices