Member Spotlight: Looking to the Future, APA Helps Members Excel in the Present

January 27, 2022

In this member spotlight, we look at how the American Payroll Association is moving beyond the reactionary and responsive stages of the pandemic and into initiating and implementing updated certification, educational and sponsorship programs.

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Law of Attraction: How High-Performing Associations Attract High- Performing Revenue Producers

January 24, 2022

Associations that are ready to up their performance should begin by embracing one key concept: To become a high-performing association, you must attract high-performing revenue producers.

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Poll: Does Your Association Have a Plan to Reach 2022 Goals?

January 10, 2022

Goals can be a motivating ideal for professionals and the teams they serve. How you and your association interact with those goals can make a difference in the personal and professional growth ahead in 2022. Is your association setting goals for the year ahead? Take this one question poll.

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Turning Challenge into Opportunity: PAR Members Look to the Possibilities of the Future

November 18, 2021

“Wouldn’t it be great if…?” That’s the question PAR webcast presenter and Unmuted CEO Rachel Druckenmiller presented to our PAR audience in her webcast, 2020 Vision: How to Reframe and Refocus Current Frustrations into Future Success. We look at some of their answers in this recap.

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Poll: Partner Programs

November 1, 2021

Many associations have had success with an enterprise approach to marketing and industry partnership. The opportunity for non-dues revenue and alignment can grow by matching solution providers to a program that helps them reach corporate objectives for visibility, thought leadership, and client engagement. Does your association provide a partner program that includes a multi-channel approach to marketing, events and subject matter expertise?

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Grow Your Association Through Corporate Partnerships: OnPAR-Ep11

October 28, 2021

In a recent PAR webcast, Bruce Rosenthal of Partnership Professionals Network (PPN) explored how associations can be more successful by shifting from transactional sponsorships to transformational partnerships. This OnPAR Video Short recaps why Bruce says it’s becoming increasingly difficult to retain corporate sponsors, and how associations and their sponsors can build a mutually beneficial relationship in 2021 and beyond.

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3 Questions: How to Engage in Meaningful Professional Reflection

October 27, 2021

In our “3 Questions” series, we ask top industry professionals to answer three questions within their area of expertise. In this edition, we’re talking about how to engage in meaningful professional reflection with Rachel Druckenmiller, CEO of Unmuted. As an experienced keynote speaker and workshop facilitator, Rachel has worked with dozens of organizations to ignite resilience, connection and engagement among leaders and teams and is a valued PAR webcast speaker.

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Poll: Growth Mindset

October 5, 2021

A growth mindset can be a powerful cultural advantage for personal and professional development. A solid start incorporates an organization’s strategy, progress measures, and the ability to perform the necessary operations required to move projects or people forward. When a team or individual better understands how their contributions impact the organization’s work, growth happens.

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Webcast Preview: New Ideas for Non-Dues Revenue Success, Meet Mike Thompson

August 16, 2021

Meet panelist Mike Thompson who will join us for Webcast New Ideas for Non-Dues Revenue Success. Mike Thompson is the CEO of SVI, a talent development and training company that owns and operates Learner Mobile- an award-winning next generation learning software platform. As one of the most forward-thinkers in leadership and business, Mike is a sought-after speaker who has delivered keynote speeches to hundreds of audiences across Asia, Europe, and North and South America.

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Webcast Preview: New Ideas for Non-Dues Revenue Success, Meet Teri Carden

August 16, 2021

Meet panelist Teri Carden who will join us for Webcast New Ideas for Non-Dues Revenue Success. Teri Carden is an association junkie and self-proclaimed girl geek in normal girl’s clothing. After several years of experience in the association technology role, Teri answered a need in the association space by building ReviewMyAMS.com, a trusted site for executives to provide end-user reviews of their association management systems (AMS).

Read More >

Member Spotlight: Looking to the Future, APA Helps Members Excel in the Present

In this member spotlight, we look at how the American Payroll Association is moving beyond the reactionary and responsive stages of the pandemic and into initiating and implementing updated certification, educational and sponsorship programs.

Law of Attraction: How High-Performing Associations Attract High- Performing Revenue Producers

Associations that are ready to up their performance should begin by embracing one key concept: To become a high-performing association, you must attract high-performing revenue producers.

Poll: Does Your Association Have a Plan to Reach 2022 Goals?

Goals can be a motivating ideal for professionals and the teams they serve. How you and your association interact with those goals can make a difference in the personal and professional growth ahead in 2022. Is your association setting goals for the year ahead? Take this one question poll.

Turning Challenge into Opportunity: PAR Members Look to the Possibilities of the Future

“Wouldn’t it be great if…?” That’s the question PAR webcast presenter and Unmuted CEO Rachel Druckenmiller presented to our PAR audience in her webcast, 2020 Vision: How to Reframe and Refocus Current Frustrations into Future Success. We look at some of their answers in this recap.

Poll: Partner Programs

Many associations have had success with an enterprise approach to marketing and industry partnership. The opportunity for non-dues revenue and alignment can grow by matching solution providers to a program that helps them reach corporate objectives for visibility, thought leadership, and client engagement. Does your association provide a partner program that includes a multi-channel approach to marketing, events and subject matter expertise?

Grow Your Association Through Corporate Partnerships: OnPAR-Ep11

In a recent PAR webcast, Bruce Rosenthal of Partnership Professionals Network (PPN) explored how associations can be more successful by shifting from transactional sponsorships to transformational partnerships. This OnPAR Video Short recaps why Bruce says it’s becoming increasingly difficult to retain corporate sponsors, and how associations and their sponsors can build a mutually beneficial relationship in 2021 and beyond.

3 Questions: How to Engage in Meaningful Professional Reflection

In our “3 Questions” series, we ask top industry professionals to answer three questions within their area of expertise. In this edition, we’re talking about how to engage in meaningful professional reflection with Rachel Druckenmiller, CEO of Unmuted. As an experienced keynote speaker and workshop facilitator, Rachel has worked with dozens of organizations to ignite resilience, connection and engagement among leaders and teams and is a valued PAR webcast speaker.

Poll: Growth Mindset

A growth mindset can be a powerful cultural advantage for personal and professional development. A solid start incorporates an organization’s strategy, progress measures, and the ability to perform the necessary operations required to move projects or people forward. When a team or individual better understands how their contributions impact the organization’s work, growth happens.

Webcast Preview: New Ideas for Non-Dues Revenue Success, Meet Mike Thompson

Meet panelist Mike Thompson who will join us for Webcast New Ideas for Non-Dues Revenue Success. Mike Thompson is the CEO of SVI, a talent development and training company that owns and operates Learner Mobile- an award-winning next generation learning software platform. As one of the most forward-thinkers in leadership and business, Mike is a sought-after speaker who has delivered keynote speeches to hundreds of audiences across Asia, Europe, and North and South America.

Webcast Preview: New Ideas for Non-Dues Revenue Success, Meet Teri Carden

Meet panelist Teri Carden who will join us for Webcast New Ideas for Non-Dues Revenue Success. Teri Carden is an association junkie and self-proclaimed girl geek in normal girl’s clothing. After several years of experience in the association technology role, Teri answered a need in the association space by building ReviewMyAMS.com, a trusted site for executives to provide end-user reviews of their association management systems (AMS).

Revenue Renegades: Top Takeaways From Sales KPIs Every Association Team Needs

Top Takeaways from Sales KPIs Every Association Team Needs. Review key takeaways shared and learned during PAR Revenue Renegades meet-up.

This past Wednesday, revenue producers from the association industry came together to chat about most used KPIs and metrics. Participants shared which metrics are most important to track daily, weekly or monthly, and discussed the concept of tracking numbers to improve instead of to prove.

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Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

The New Race for Relevance: 5 Radical Changes for Associations

Mary Byers, CAE, CSP and Harrison Coerver are the authors of Race for Relevance, 5 Radical Changes for Associations. Based on more than 60 years combined experience working with more than 1,500 organizations and updated for the 10th anniversary, the authors examine the realities of today’s marketplace—including the impact of the COVID pandemic—and what it will take for associations to prosper tomorrow. In this article, they present five areas where the association model is ripe for change.

3 Questions: How COVID Has Shifted the Sponsorship Paradigm

In our “3 Questions” series, we ask top industry professionals to answer three questions within their area of expertise. In this edition, we’re talking about…

Revenue Renegades: Top Takeaways From Client Concerns: Closing the Gap on Event Performance

Top Takeaways from Client Concerns: Closing the Gap on Event Performance. Review key takeaways shared and learned during PAR Revenue Renegades meet-up.

This past Wednesday, revenue producers from the association industry came together to chat about the return of in-person events. Participants discussed common concerns heard from clients, how to handle risk mitigation, and how to overcome certain event objections.

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Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Revenue Renegades: Top Takeaways From What Your Sales Manager Wants to Know

Top Takeaways from What Your Sales Manager Wants to Know: Review key takeaways shared and learned during PAR Revenue Renegades meet-up.

This past Wednesday, revenue producers from the association industry came together to chat about the relationship a sales team has with their manager and what specific key points the sales manager wants to hear from their team on a regular basis. Participants discussed sales goals, measurements and more to conclude PAR’s May theme of great sales teams.

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Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Members on the Move: How Association Members Benefit from Becoming Modern Learners

As associations look for new ways to educate and inform members, one answer is in the palm of their hands: Mobile learning. It’s a growing industry that’s expected to reach $78.5 billion by 2025 as corporations, educational institutions and associations work to better meet customer, student and member needs wherever they are — and that is increasingly in front of their smartphones.

Revenue Renegades: Top Takeaways From Leveraging Creative Conflict

Top Takeaways from Leveraging Creative Conflict: Review key takeaways shared and learned during PAR Revenue Renegades meet-up.

This past Wednesday, revenue producers from the association industry came together to chat about leveraging both internal and external conflict to continue PAR’s May theme of great sales teams. Participants discussed how team conflict can be productive, or limiting and how it’s important to understand common tension.

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Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Revenue Renegades: Top Takeaways From Sales Team Design: How Organizations Manage Sales

Top Takeaways from Sales Team Design: How Organizations Manage Sales: Review key takeaways shared and learned during PAR Revenue Renegades meet-up.

This past Wednesday, revenue producers from the association industry came together to chat about the way the sales teams in their organization are managed and structured. Participants discussed the three most common sales team structures and the benefits and drawbacks of each. In the month of May, PAR is focused on great sales teams and the concept of “everyone is in sales” and how it directly affects association revenue.

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Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Revenue Renegades: Top Takeaways From How to Frame Value in Customer Conversations

Top Takeaways from How to Frame Customer Value in Client Conversations: Review key takeaways shared and learned during PAR Revenue Renegades meet-up.

This past Wednesday, revenue producers from the association industry came together to chat about framing value in client communications. Participants discussed how having an agenda is one of the most important ways to ensure your association’s value shines through with each interaction. PAR members have been sharing ideas and chatting about value proposition in the month of April.

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Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

The Value of a Strong Value Proposition: OnPAR-Ep8 Pt. 2

April was Value Proposition Month for the Professionals for Association Revenue. Our April webcast focused on “The Impact of Value Proposition” and featured CAE professional Sylvia Gonner of TheCultureWiz.com. As part of the webcast, PAR featured two associations that have used at least one of Sylvia’s six ingredients to build their value propositions- The Institute of Internal Auditors and The National Association of Insurance & Financial Advisors.