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Towson, MD, May 28, 2024 – Professionals for Association Revenue (PAR), the leading community dedicated to inspiring association business development, today announced Matchbox as the first Pathway PARtner. This new partnership program connects PAR members with trusted solution providers who value the business sustainability of their association clients and the impact that revenue health can have on the industries associations serve. Pathway PARtners are aligned with PAR’s work and initiatives focused on association sustainability through improved business development practices and ideas.
Episode 1 of PAR’s new podcast, Association RevUP, focuses on the transformative impact of an association’s culture. Culture strategist and author Jamie Notter joins PAR to show how the words ‘value’ and ‘valued’ can make all the difference for your association. In this article, we look to the 2001 collapse of Enron to understand why.
The acquisition of a new member signifies the moment when someone acknowledges the value in your organization and its mission. Amy Lestition Burke is the CEO of the Solid Waste Association of North America (SWANA) and shares her insights into how any association can take a business approach to building its member community.
The phrase “culture of revenue” is emerging within associations. Essentially, it means to develop an environment in which everyone across all departments prioritizes the impact revenue has on the association’s mission. However, the question remains: Are associations ready to pay the price to turn a “culture of revenue” into a reality? Hear what three association and industry leaders have to say.
Study after study agrees – professionals want educational opportunities from their associations. But the array of available formats ranging from credentials to micro-credentials, webinars, and cohorts often leaves associations uncertain about the best options to offer. Learn what one PARtners @ Work says the solution could be.
This two-page insertion order example is contributed by the Massachusetts Medical Society. The document is an example of an IO used for event sponsorship and includes terms & conditions on the second page.
Let’s talk association partnerships. Engaging the work of an industry service provider is a powerful way to move your association’s business forward. The two-lane road to a great partnership is not always in gold but…
Sean Soth, Dan Cole, Anthony Simone
What does the future of association business look like? As association business teams stand at the intersection of mission and sustained revenue health, we’ll explore the changing landscape of association business needs. This session will…
Effective association partnerships have the power to significantly enhance an organization’s influence and extend its reach. But it is often challenging to successfully implement, manage and nurture partnerships that align the interests of both the partners and the organization – all while getting buy in from the rest of the association. In this month’s Executive Take, six association professionals share considerations for any association looking to improve this vital aspect of non-dues revenue generation.
This guide shows how exhibitors can pledge to support a more sustainable event.