Association Sales Mastery: Strategies and Tactics That Advance Business Development
1.0 Credit Hour for Live Attendance. Join today >
We’ll explore how associations can revolutionize their approach to business development by refining sales mastery in three interconnected domains:
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Continuous Learning and Professional Development: Continuous learning and coaching drive sales mastery by creating a dynamic training culture that provides consistent feedback, skill practice, and opportunities for professional growth.
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Strategic Business Development Framework: A comprehensive business development framework aligns strategic stewardship, product management, and organizational goals to create a structured approach to sustainable association growth.
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Technology-Enabled Operational Excellence: Strategic technology adoption, including CRM systems and professional networking platforms, enables associations to optimize operations, enhance relationship management, and accelerate revenue generation.
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Professionals for Association Revenue (PAR) is a CAE Approved Provider.
Professionals for Association Revenue (PAR) is a CAE Registered Provider. The program(s) linked below meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program that we offer that has been approved for CAE credit will clearly identify the number of CAE credits granted for full participation. We will maintain records of your participation in accordance with CAE policies. For more information about the CAE credential or Registered Provider program, please visit www.asaecenter.org/cae.