MCI USA Joins the Professionals for Association Revenue ‘Pathway PARtner’ Program  

Towson, MD, July 31, 2024 – Professionals for Association Revenue (PAR), the leading community dedicated to advancing association business success, recently announced that MCI USA is now a Pathway PARtner. This relationship signifies MCI USA’s deep commitment to the business sustainability of their association clients and the impact revenue health can have on the industries associations serve. This new program connects PAR members with trusted solution providers who value the business sustainability of their association clients. Pathway PARtners are aligned with PAR’s work and initiatives focused on association sustainability through improved business development practices and ideas.

“MCI USA has deep insight into the business elements associations need to inform their strategy and work,” said Sean Soth, PAR advisory board chairman. “The MCI USA team understands what it takes to deliver sales, support operations, and develop the future of the association workforce. We’re pleased to welcome MCI USA as a Pathway PARtner and provide our members with access to their innovative solutions. MCI USA’s impact on their clients’ revenue streams is impressive and continues to drive change in multiple industries.”

Since 1987, MCI has helped brands, associations and not-for-profit organizations solve their challenges through unforgettable experiences and strategies to support organizational growth.

“By aligning with PAR’s mission, our goal is to support the increased focus on association revenue health,” said Brittany Shoul, SVP, Revenue Strategy and Operations, at MCI USA. “MCI USA delivers a proven sales engine for associations that helps them generate non-dues revenue through media and events. We look forward to working closely with PAR members to help them advance association business through sales performance."

Meet PAR’s Pathway PARtners at the RevUP Summit, PAR’s premier event for association business, held Nov. 19-21 in Annapolis, Maryland.

###

About Professionals for Association Revenue (PAR): PAR is pioneering the home for association business development.  With a membership that includes experienced experts from within the association community, PAR offers the opportunities, strategies and techniques in revenue generation that lead to better business outcomes for associations. Learn more about membership for your association at www.myPAR.org or register for the annual RevUP Summit www.revupsummit.org.

CONTACT INFORMATION
Brittany McCarron, Director of Marketing
Professionals for Association Revenue (PAR)
myPAR.org

About MCI: MCI is a global engagement marketing agency. We design human-centric solutions that unleash the power of people to deliver innovation and growth for our clients. Our offerings include live and virtual events, strategic and digital communications, consulting and community solutions. We help brands, companies, associations, and not-for-profits solve their challenges, bringing their people together to shape their tomorrow. MCI is an independently owned company headquartered in Geneva, Switzerland, with a global presence in 60 offices across 31 countries. www.wearemci.com

MCI’s U.S. headquarters is in the Washington, D.C., area with offices in New York, Baltimore, Dallas, and Chicago. www.wearemci.com/en-us