Celebrate 12 months of subject matter leadership, learning and association business advocacy. January 15, 2025 2024 Nominees:
Amy Lestition Burke, SWANA
Dan Cole, AVIXA
Robb Lee, Yes&
Lewis Flax, Flax Associates
Erin Pressley, NRECA
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Learn More and Apply Now New for 2025: PAR Member Accelerator Groups Join your fellow PAR members in these structured peer-to-peer groups for industry insights, guidance and collaboration Pioneering the future of association business and revenue health. REGISTER TODAY 2025 Dates Announced! Join us November 4-6, 2025 in Annapolis, MD. A pathway to healthier association revenue. Join the PAR community today! Resources for Improving Association Business Development

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PAR Worksheet: The Impact of Value Proposition

Value proposition can be defined as an offering intended to make a company, organization or product attractive to intended customers. Tune in and work through your value proposition using this worksheet during our PAR Webcast, The Impact of Value Proposition on April 14, 2021 presented by Sylvia Gonner, CAE, Global Expert & Cross-Cultural Guru.

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Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Revenue Renegades: Top Takeaways From Building Customer Value

Top Takeaways from Building Customer Value: Review key takeaways shared and learned during PAR Revenue Renegades bi-weekly meet-up.

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Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Customer Value: How do your Partnerships Measure Up?

For association industry partners (exhibitors, sponsors, advertisers), value can be defined by the desired outcome of a purchase measured against the cost or time required to conduct business with your organization. What area of value creation do you believe is most important to your industry partners in 2021?

PAR Industry Research

Exclusive association business insights for revenue performance.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

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Attain valuable CAE credit hours through PAR's ongoing live webcast program.

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Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...

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