Celebrate 12 months of subject matter leadership, learning and association business advocacy. January 15, 2025 2024 Nominees:
Amy Lestition Burke, SWANA
Dan Cole, AVIXA
Robb Lee, Yes&
Lewis Flax, Flax Associates
Erin Pressley, NRECA
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Learn More and Apply Now New for 2025: PAR Member Accelerator Groups Join your fellow PAR members in these structured peer-to-peer groups for industry insights, guidance and collaboration Pioneering the future of association business and revenue health. REGISTER TODAY 2025 Dates Announced! Join us November 4-6, 2025 in Annapolis, MD. A pathway to healthier association revenue. Join the PAR community today! Resources for Improving Association Business Development

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Best Ways to Develop Your Team Now: OnPAR-Ep10

Changing work environments and new look teams can make it challenging for association leadership to provide meaningful and accessible professional development. In this OnPAR Video Short, top association executives from our PAR Leadership Advisory Board answer the question, “How can association professionals best develop their teams now?”

The New Race for Relevance: 5 Radical Changes for Associations

Mary Byers, CAE, CSP and Harrison Coerver are the authors of Race for Relevance, 5 Radical Changes for Associations. Based on more than 60 years combined experience working with more than 1,500 organizations and updated for the 10th anniversary, the authors examine the realities of today’s marketplace—including the impact of the COVID pandemic—and what it will take for associations to prosper tomorrow. In this article, they present five areas where the association model is ripe for change.

10 Ways to Close More Sales Deals, Faster

COVID-19 accelerated the changes to the association sales process that were already taking place prior to the pandemic’s arrival. As our business development teams work…

PAR Industry Research

Exclusive association business insights for revenue performance.

The Leadership Advisory Board of the Professionals for Association Revenue helps to set strategy, programming and provide the PAR team with feedback and insight.  Learn more about this dynamic group of accomplished association executives who lend their experience and share revenue insights for our community. Learn More...

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Attain valuable CAE credit hours through PAR's ongoing live webcast program.

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Join the PAR community and gain the insights and ideas your team needs to succeed with association-focused best practices and 21st-century know-how. Learn More...

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