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Insertion Order sample for resource directory

Insertion Order

April 9, 2024

This guide will walk you through the steps and strategies your association needs to successfully promote your digital learning offerings.

Sustainability Pledge for Event Exhibitors

March 22, 2024

This guide will walk you through the steps and strategies your association needs to successfully promote your digital learning offerings.

Video: How You Can Support the Bill of Rights Institute

March 22, 2024

Everything you need to know about choosing a new Learning Management System

This is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Strategy Map – Events

March 22, 2024

This guide will walk you through the steps and strategies your association needs to successfully promote your digital learning offerings.

This is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Strategy Map – Membership

March 21, 2024

This guide will walk you through the steps and strategies your association needs to successfully promote your digital learning offerings.

This is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

5 Ways Your Sales Team Can Overcome the Biggest Prospecting Pitfall

April 10, 2023

60% of associations polled in a new Professionals for Association Revenue (PAR) survey reported their sales teams need to allocate more time each week to prospecting for clients, members and event attendees. But do associations need more prospecting time or do they simply need to prospect more efficiently?

Executive Take: Bridging the Gap Between Leadership and Business Development Teams

April 3, 2023

Association teams share the same mission but often prioritize different aspects of association advancement. While organizational structures are inherently complex, a gap develops between leadership and teams when they are not aligned under the same association strategy. In this month’s Executive Take, we asked four association executives:  How can associations bridge the gap between leadership and business development teams?

Executive Take: Customer Outreach Strategy

March 6, 2023

This monthly series shares revenue strategies, perspectives and experiences from association executives and subject matter experts on a revenue topic. In PAR’s March edition, we are focusing on customer outreach. Striking the right balance of keeping in touch involves a thoughtful and customized approach to the type and frequency of communication. Learn the approach this months experts take when it comes to keeping in touch.

Press Release: Professionals for Association Revenue (PAR) Announces Colleen McKenna of Intero Advisory as the Recipient of the 2022 PAR GOAT Award

January 24, 2023

Towson, MD, January 23, 2023 – The Professionals for Association Revenue (PAR) is pleased to announce the recipient of the 2022 PAR GOAT Award, Colleen McKenna, CEO & Founder, Intero Advisory. The PAR GOAT Award recognizes outstanding professionalism, dedication, and passion for raising awareness around the impact of association business development.

Infectious Diseases Society of America (IDSA) Announced as 2022 Recipient of Pierre PARtnership Award

December 19, 2022

Towson, MD, December 19, 2022 – The Professionals for Association Revenue (PAR) is pleased to announce Infectious Diseases Society of America (IDSA) as the 2022 Recipient of the Pierre PARtnership Award. This award recognizes association programs, events, and staff experiences that positively align mission and business.