Connecting with Business Partners During COVID-19: OnPAR-Ep3

November 23, 2020

Connecting with business partners has been challenging during COVID-19. Tune into this ‘OnPAR Video Short’ to learn one simple way you and your sales team can start meaningful dialogue that will lead to better partnerships.

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PARtners @ Work: Hi-Fidelity Group

November 12, 2020

Hi-Fidelity is a full-service program development, business development, marketing, technology and publishing company and the focus of this edition of “PARtners at Work.”

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3 Steps to Meaningful Conversation: OnPAR-Ep2

November 9, 2020

Time is valuable to you and your clients. Follow these three steps to make your sales conversations meaningful and purposeful.

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Don’t Be a Tommy Too Much: Win New Customers by Keeping It Simple

October 28, 2020

Have you ever been “unsold” just as you were ready to buy? Nothing can interrupt a deal, booth sale, advertising or sponsorship more than confusing the customer with options and overwhelming them with details (or a lack thereof). Associations offer trusted audiences and resources that our business partners find valuable, but we need to keep our product offerings simple.

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Business as Unusual: Evolving Association Sales Cycles Through COVID-19

September 30, 2020

The always reliable sales cycle — it’s the “Sales 101” staple of prospecting, qualification, needs analysis, proposal, negotiation and … sale! But as the economy continues to evolve during COVID-19, individuals and companies alike are changing not only what they buy, but how they buy it.

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3 Keys for Association Marketing Teams to Support Their Sales Teams

September 17, 2020

When sales and marketing teams work together effectively, revenue increases and associations expand. It’s a fact that’s earning the attention of association marketing teams, too — 54% of marketers say they are empowered to collaborate with sales teams (a year-on-year growth rate of 86%, according to Salesforce).

This Page is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

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What’s the most important sales skill in the new 2020?

September 12, 2020

Selling in the new 2020 and beyond will require business development skills to evolve and adapt to new market conditions and opportunities.

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5 Ways to Find the Time to Manage Your Time

September 1, 2020

It’s the common denominator amongst us all: We get 24 hours each day. In our personal life, we are told to appreciate our time, not to take it for granted. In our professional life, we are urged to utilize every bit of it — to wisely manage it to obtain an edge against our competitors, and ultimately gain back more time in our personal life.

This Page is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Read More >

Connecting with Business Partners During COVID-19: OnPAR-Ep3

Connecting with business partners has been challenging during COVID-19. Tune into this ‘OnPAR Video Short’ to learn one simple way you and your sales team can start meaningful dialogue that will lead to better partnerships.

PARtners @ Work: Hi-Fidelity Group

Hi-Fidelity is a full-service program development, business development, marketing, technology and publishing company and the focus of this edition of “PARtners at Work.”

3 Steps to Meaningful Conversation: OnPAR-Ep2

Time is valuable to you and your clients. Follow these three steps to make your sales conversations meaningful and purposeful.

Don’t Be a Tommy Too Much: Win New Customers by Keeping It Simple

Have you ever been “unsold” just as you were ready to buy? Nothing can interrupt a deal, booth sale, advertising or sponsorship more than confusing the customer with options and overwhelming them with details (or a lack thereof). Associations offer trusted audiences and resources that our business partners find valuable, but we need to keep our product offerings simple.

Business as Unusual: Evolving Association Sales Cycles Through COVID-19

The always reliable sales cycle — it’s the “Sales 101” staple of prospecting, qualification, needs analysis, proposal, negotiation and … sale! But as the economy continues to evolve during COVID-19, individuals and companies alike are changing not only what they buy, but how they buy it.

3 Keys for Association Marketing Teams to Support Their Sales Teams

When sales and marketing teams work together effectively, revenue increases and associations expand. It’s a fact that’s earning the attention of association marketing teams, too — 54% of marketers say they are empowered to collaborate with sales teams (a year-on-year growth rate of 86%, according to Salesforce).

What’s the most important sales skill in the new 2020?

Selling in the new 2020 and beyond will require business development skills to evolve and adapt to new market conditions and opportunities.

5 Ways to Find the Time to Manage Your Time

It’s the common denominator amongst us all: We get 24 hours each day. In our personal life, we are told to appreciate our time, not to take it for granted. In our professional life, we are urged to utilize every bit of it — to wisely manage it to obtain an edge against our competitors, and ultimately gain back more time in our personal life.