RevUP
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Learn how to build a strategy plan that aligns mission and revenue. Discover actionable lessons from RevUP Summit 2025 for association leaders to drive growth, engagement, and impact.
At the 2025 RevUP Summit, association leaders will dive deep into the strategies and skills that make Chief Operating Officers (COOs) essential to growth. While CEOs set the vision, COOs ensure that vision becomes reality by turning strategy into action, aligning teams, and driving measurable results.
High-performing businesses are actively examining their operations during the current economic environment, and associations must do the same. It’s no longer enough to lead solely with mission; associations must lead with both mission and business acumen. That’s why the theme of this year’s RevUP Summit, the in-person event from Professionals for Association Revenue (PAR), is Taking Care of Business.
The current economic and political landscape is shifting rapidly, and associations are working to understand how these federal changes will affect both their operations and bottom lines. Read about a mindset shift that may help you determine where to begin.
Understanding when—and more importantly, how—to incorporate an association CEO into the sales process is a critical yet often overlooked part of an overall business development strategy. Associations can start by considering these five ‘C’s’ of sales skills for the C-suite.
Towson, MD, November 20, 2024 – The Society of Interventional Oncology (SIO) has been honored with the esteemed 2024 Pierre Award in recognition of its efforts in fundraising achievement. Hosted by the Professionals for Association Revenue (PAR) and awarded at the annual RevUP Summit, the Pierre Award recognizes the power of associations to enact impactful change within an industry through advancements in association business.
Professional development opportunities like the RevUP Summit elevate your work and the outcomes of your association. Here are five ideas to help you share the value of RevUP with your leadership team.
While association dues remain a crucial revenue source, a strategic approach to discovering, implementing, and eventually sunsetting non-dues revenue initiatives is fundamental for associations working to align their mission with their business objectives. Learn how PAR’s RevUP Summit will help attendees not only find new non-dues revenue ideas but turn them into successful outcomes.
The Professionals for Association Revenue (PAR) announces the 2024 finalists of the Pierre Award, recognizing the power of associations to enact impactful change within an industry through advancements in association business.
What must be true for our associations to thrive? That is the question association professionals will gather to answer at RevUP 2024. A distinguished panel of association executives will lead the conversation, working alongside attendees. Together, they will identify the key components necessary to build a culture where business and association revenue generation are strategically valued and prioritized.