View 2025 Video Summary
Thank you for taking care of business at RevUP 2025!
What a powerhouse gathering of association leaders, innovators, and growth-minded professionals. Together, the PAR community showed what happens when inspiration meets action—fresh strategies, bold ideas, and real results that drive association revenue and impact. You showed up, leveled up, and truly took care of business—together. Until next year, keep the momentum going and keep revving up your success.
"[The RevUP keynote was] one of the best sessions I’ve experienced in a long time. Superb and impactful, I’m bringing back five pages of notes."
Anothony Simone
Bill of Rights Institute
"This event is an absolute must for executive directors, development professionals, and sales professionals working within associations and professional societies."
Andre Williams
ASTCT
"The PAR team set the gold standard with unmatched attentiveness to attendees and exhibitors while providing a seamless blend of valuable education and networking. Truly an exceptional event."
Bill Sheehan
"There’s really nothing more special than getting to be among “your people, your tribe” at a gathering where everyone knows your professional trials, tribulations and also celebrates your same successes."
Kathy Bradley, CAE
NRECA
"This was one of the best conferences I've ever attended: excellent sessions and speakers and a very welcoming, inclusive community!"
2024 RevUP Attendee
LEAD
Empower your team and enhance your programs to drive sustainable revenue growth and organizational strength.
LEARN
Discover innovative approaches that balance mission-driven purpose with effective revenue expansion.
EARN
Explore actionable strategies and tactics designed to boost your association’s financial performance and resilience.
RevUP 2025: Taking Care of Association Business and Embracing Change
Working in the association industry comes with a certain awareness: most people outside of it lack understanding of what the work really involves, or the impact it creates. But those working in association revenue-producing roles often experience a similar disconnect internally. Find out why the RevUP Summit connected association colleagues in a new way and with a shared purpose.
Press Release: Society of Critical Care Medicine Honored with 2025 Pierre Award for Advancing ICU Care
The Society of Critical Care Medicine (SCCM) has been awarded the esteemed 2025 Pierre Award, recognizing its groundbreaking ICU Centers of Excellence (COE) program, which is transforming patient care and collaboration in Intensive Care Units worldwide.
Map Your Attendee Journey at the RevUP Summit
Do you identify more as a strategic architect, revenue innovator, or experience designer? Whatever your association focus, utilize the guide below to get the most out of the upcoming sold out RevUP Summit.
The Change Leadership Q&A Every Association Executive Should Read
Discover why association change initiatives fail and how leaders can succeed. Rhonda Payne, CAE shares insights on change leadership, self-assessment, and turning resistance into momentum.