RevUP Your Voice
Join us at the RevUP Summit to share your expertise and strategies for overcoming challenges and seizing opportunities to take care of (association) business.
The RevUP Summit is seeking association leaders, industry partners, and subject matter experts to share proven tactics, case studies, and success stories that reveal how associations are taking care of business—from revenue growth and leadership excellence to data-driven decision-making and mission-aligned innovation.
Breakout sessions will focus on three critical areas:
- Lead: Organizational leadership, team empowerment, and future-focused strategies to steer associations through change.
- Learn: Data-driven insights, emerging technologies, and strategic frameworks to advance business outcomes.
- Earn: Actionable business development applications, non-dues revenue expansion, and partnership models that deliver sustainable growth.
Call for Speakers is now open through May 23, 2025
For questions about your submission, reach out to Jen Smith at jen.smith@mypar.org.
Topic Areas
The RevUP Summit programming is organized in three tracks: Lead, Learn, and Earn. Below are topics that have been identified as focus areas for this event:
LEAD
Organizational & Business Leadership Topics
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Boardroom to Bottom Line: Leveraging governance for revenue growth and mission impact
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Loss Leaders as Growth Engines: Building strategies that sacrifice short-term gains for long-term wins
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DEI as a Business Imperative: How inclusive practices drive innovation and member loyalty
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C-Suite Ready: Career pathways for association professionals aiming for executive leadership
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Engage to Retain: Cultivating staff buy-in for high-stakes initiatives
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Selling Change Internally: Building momentum for bold business pivots
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Your Idea Here: Pitch us a leadership topic that takes care of business
LEARN
Strategic Insights for Business Outcomes
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Journey Mapping for Growth: Designing member-centric business development funnels
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Data-Driven Decisions: Turning first-party insights into revenue-generating actions
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Value Creation Playbook: Aligning audience needs with partner goals
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Membership Sales Reboot: Modern tactics for outbound engagement and retention
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Marketing Meets BD: Revitalizing business development with AI and automation
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Pipeline Mastery: From lead capture to conversion in a competitive landscape
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Your Idea Here: Pitch a strategy that advances business outcomes
EARN
Actionable Business Development Tactics
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Sales Foundations: Core skills for association professionals driving revenue
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Prospecting 2.0: Creative approaches to finding and nurturing high-value leads
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The Perfect Pitch: Crafting prospect meetings that close deals
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Beyond One-Offs: Designing bundled offerings for recurring revenue
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Obstacle Overdrive: Navigating common roadblocks in association sales
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Competitive Edge: Assessing market landscapes to outmaneuver rivals
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Your Idea Here: Pitch a tactic that translates ideas into earnings
Audience
PAR’s member organizations include professional and trade associations spanning multiple industries and serving various membership sizes. Revenue responsibility spans many different job functions within an association, from COO to business development manager, to marketing director, to strategic events lead. The common denominator is a vested interest in the advancement of association business. Learn more about PAR’s audience.
General Guidelines
- ALL speakers must be named as part of this submission process. Please do not complete your application with placeholders or unnamed co-presenters.
- Industry Service Provider (agencies, consultants, vendors, etc.) speaking opportunities are reserved for PAR members only. Non-member Industry Service Providers are not eligible to speak.
- Industry Service Providers are encouraged, but are not required, to co-present with an association or media brand contact. Commercial bias will not be acceptable in session pitches or session content. Application must show compelling, authentic session description and practical takeaways. No sales pitches.
- Speaker applicant and subsequent session must observe all intellectual property rights.
Submissions
- During the open call for speakers, all submissions must be received through the Call for Speakers form.
- Complete submissions will be vetted by PAR leadership. While your submission should be thorough, we may reach out to applicants during the review process to gain further clarity on the submission.
- Speaker acceptances will be shared according to the timeline below. Speakers must confirm their intent to speak.
- As often happens, PAR may receive more worthwhile session pitches than we can fit in this event’s program. If your session is not selected for RevUP, we may reach out to you to share your expertise in other ways, such as a webinar or written article.
Dates
- Call for Speakers opens: May 5, 2025
- Call for Speakers closes: May 23, 2025
- Speaker notifications: June 11, 2025
- Speaker confirmation/intent to speak: June 18, 2025
Speaker Benefits
- Complimentary full registration to RevUP Summit 2025
- Concierge speaker support, including customized promotional material for social media
Tips for Your Pitch
- Submit a clear session title and description that addresses one of the topics listed above or pitch your own idea.
- Try to assemble a diverse group of speakers representing different backgrounds and viewpoints.
- Write your pitch from the perspective of the attendee. What will they get out of the session? Include three to five learning points that they can take away from your presentation.
- If possible, create a general outline listing the order in which each person will speak and what their general topic will be.
- Consider what type of resources you plan to include.
- For example, a PowerPoint, an accompanying white paper, and any relevant “takeaways” such as checklists or forms.
- Decide if your presentation will include audience participation (for example, fielding multiple-choice questions or polling the audience and sharing the “winning” answers).
GET STARTED
Submit Your Proposal Below
Deadline: May 23, 2025
HOW TO USE THIS FORM:
- You may apply to speak for more than one session by submitting this form once for each session you wish to apply for.
- Please review the General Guidelines for speaker applications.
- If you have any questions, please reach out to Jen Smith at jen.smith@mypar.org