What Associations Need to Know about Business Development in 2021

Wed, March 17, 2021 - 1:00PM - 2:00PM (EST)

Keith Daw
VP of GSD - McDonell Consulting Group
Sean Soth
President, Professionals for Association Revenue (PAR)

Association revenue producers typically wear many hats.  However, the pandemic has further changed the way organizations are approaching business development.  Learn from expert sales trainers as we explore best practices for business development in 2021. Takeaways: Respond vs React in 2021 Become a resource, not just a rep Help your customers improve their sales How…


Professionals for Association Revenue (PAR) is a CAE Approved Provider.


The program(s) linked below meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential.  Every program that we offer which qualifies for CAE credit will clearly identify the number of CAE credits granted for full participation, and we will maintain records of your participation in accord with CAE policies.  For more information about the CAE credential or Approved Provider program, please visit www.asaecenter.org/cae.