3 Questions: Sponsorship in 2020 and Beyond

October 22, 2020

In our “3 Questions” series, we ask top industry professionals to answer three questions within their area of expertise. In this edition, we’re talking about sponsorship with Christopher Ware, Vice President of Business Development for the Commercial Real Estate Development Association (NAIOP).

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4 Tips to Help Associations Build Programs Customers Want

October 19, 2020

Product development will be a key function of association teams moving into 2021. With some rearview analysis and future thinking, associations can improve their product offerings and build new opportunities for business development.

This Page is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

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Rejuvenate Your Revenue: Create a Product Your Supplier Members Will Gladly Buy

October 1, 2020

Your association is looking for creative ways to create content. Your advertisers, or potential advertisers, are searching for meaningful exposure. That’s where a paid supplier program comes in- an advertiser pays for exposure in an area of expertise they would like to promote, and the association writes and delivers the content.

This Page is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

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5 Ways to Deliver Growth Mindset to Your Member and Business Partner Programs

September 28, 2020

Fixed programs have been the cornerstone of association bottom lines for decades producing a similar performance year after year in predictable fashion — until now. So how do we face uncertainty as we approach a new year? Start with a growth mindset on your products and approach.

This Page is MEMBER ONLY Content

Need help getting access? Membership@myPAR.org‬ | 410.429.0720‬

Read More >

3 Questions: Sponsorship in 2020 and Beyond

In our “3 Questions” series, we ask top industry professionals to answer three questions within their area of expertise. In this edition, we’re talking about sponsorship with Christopher Ware, Vice President of Business Development for the Commercial Real Estate Development Association (NAIOP).

4 Tips to Help Associations Build Programs Customers Want

Product development will be a key function of association teams moving into 2021. With some rearview analysis and future thinking, associations can improve their product offerings and build new opportunities for business development.

Rejuvenate Your Revenue: Create a Product Your Supplier Members Will Gladly Buy

Your association is looking for creative ways to create content. Your advertisers, or potential advertisers, are searching for meaningful exposure. That’s where a paid supplier program comes in- an advertiser pays for exposure in an area of expertise they would like to promote, and the association writes and delivers the content.

5 Ways to Deliver Growth Mindset to Your Member and Business Partner Programs

Fixed programs have been the cornerstone of association bottom lines for decades producing a similar performance year after year in predictable fashion — until now. So how do we face uncertainty as we approach a new year? Start with a growth mindset on your products and approach.