Workshop July 24: Navigating Tomorrow: Association Business Teams of the Future

TEST EVENT – Navigating Tomorrow: Association Business Teams of the Future

1.0 Credit Hour for Live Attendance. Join today >

Wed, July 24, 2024 - 2:00PM - 3:00PM (EDT)

Aaron Test
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Shannan Lynes
Knock Design Inc., Owner & President
Test Milgrom
Shannan Testing

What does the future of association business look like? As association business teams stand at the intersection of mission and sustained revenue health, we’ll explore the changing landscape of association business needs. This session will focus on the future of work for association business development teams, including the shifting roles, essential skill sets, and diverse talents required for success. From leveraging advanced technologies to fostering a culture of adaptability, discover how forward-thinking associations are redefining team dynamics to stay agile, innovative, and resilient. This session will cover:

  • The role of marketing, business development, and other departments in RevOps 
  • The role of the Chief Revenue Officer, Sales Development Representatives and other crucial roles
  • Cultural competencies of an agile business development team
Aaron Test

Aaron Test

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test

Shannan Lynes

Shannan Lynes

Owner & President

Founder and Creative Director of Knock Design, Shannan oversees branding efforts, website design, and deployment, and helps clients fine-tune business objectives. In 2002, Shannan helped found TelaDoc, the nation’s leading telehealth company, and the first to offer direct and convenient telephone access to board-certified physicians for the diagnosis and treatment of non-emergency medical issues. As part of the TelaDoc team, Shannan worked with executives to refine business objectives, build brand identity, define marketing strategies, and project manage software development and user/doctor interfaces. Shannan has been working in the creative and development world for over 23 years and has a Bachelor of Arts in Drawing and Painting from the University of North Texas.

Professionals for Association Revenue (PAR) is a CAE Approved Provider.

asaecenter.org/cae

Professionals for Association Revenue (PAR) is a CAE Registered Provider. The program(s) linked below meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program that we offer that has been approved for CAE credit will clearly identify the number of CAE credits granted for full participation. We will maintain records of your participation in accordance with CAE policies. For more information about the CAE credential or Registered Provider program, please visit www.asaecenter.org/cae.

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