{"id":15016,"date":"2024-10-15T11:57:43","date_gmt":"2024-10-15T15:57:43","guid":{"rendered":"https:\/\/mypar.org\/?p=15016"},"modified":"2025-07-02T12:34:48","modified_gmt":"2025-07-02T16:34:48","slug":"yesand","status":"publish","type":"post","link":"https:\/\/mypar.org\/yesand\/","title":{"rendered":"Yes&#038; Agency"},"content":{"rendered":"\r\n\r\n\t\t\t\t<a href=\"https:\/\/www.yesandagency.com\" target=\"_blank\" rel=\"noopener\" itemprop=\"url\">\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/revup-worksheet.jpg\" alt=\"revup-worksheet\" itemprop=\"image\" height=\"1200\" width=\"2000\" title=\"revup-worksheet\" onerror=\"this.style.display='none'\"  \/>\r\n\t\t\t\t<\/a>\r\n\t<p>As business outcomes continue to be prioritized on par with mission impact across the association industry, Yes&amp; is well positioned to provide meaningful and impactful integrated marketing solutions that drive tangible results for their clients.<\/p>\r\n\t\t\t<a href=\"https:\/\/yesandagency.com\/\" target=\"_blank\" rel=\"noopener\">\r\n\t\t\t\t\t\tWebsite\r\n\t\t\t\t\t<\/a>\r\n\t\t\t<a href=\"\" target=\"_blank\" rel=\"noopener\">\r\n\t\t\t\t\t\tPress Release\r\n\t\t\t\t\t<\/a>\r\n\t<h2>Yes&amp; Thought Leadership within PAR:<\/h2>\r\n<p><a href=\"https:\/\/mypar.org\/revup-summit\/agenda\/\"><strong>RevUP Summit 2024: Ideas to Outcomes: What Must Be True (Nov 19-21, 2024)<\/strong><\/a><\/p>\r\n<p><a href=\"https:\/\/mypar.org\/revenue-culture-cost\/\">You Want a Culture of Revenue? It&#8217;ll Cost You.<\/a><\/p>\r\n<p><a href=\"https:\/\/mypar.org\/par-popup\/\">How Do You Measure Success? (PAR PopUP, Spring 2024)<\/a><\/p>\r\n<p>&nbsp;<\/p>\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>As associations continue to evolve in the digital age, Popshap remains at the forefront of innovation. The company is committed to developing new technologies that will help associations thrive in an increasingly competitive landscape.<\/p>\n","protected":false},"author":8572,"featured_media":16943,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"inline_featured_image":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[131,1],"tags":[],"class_list":["post-15016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pathway-partners","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Yes&amp; 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