{"id":11436,"date":"2023-08-30T12:44:56","date_gmt":"2023-08-30T16:44:56","guid":{"rendered":"https:\/\/mypar.org\/?page_id=11436"},"modified":"2023-08-30T14:23:52","modified_gmt":"2023-08-30T18:23:52","slug":"par-non-dues-revenue-performance-survey","status":"publish","type":"page","link":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/","title":{"rendered":"PAR Non-Dues Revenue Performance Survey"},"content":{"rendered":"\n\n\t

PAR Non-Dues Revenue Performance Survey<\/h1>\n\t

Associations have several sources of revenue that create a sustainable business model to deliver their mission. Based on the\u00a02023 PAR Business Development Landscape Survey<\/i><\/b><\/a>, membership and event attendance rank as the highest priorities for association revenue effort. However, both membership and event registration categories paced behind non-dues revenue as the largest potential area for bottom line growth.<\/p>\n\t

Non-dues revenue production requires alignment with staff capabilities, operational support, and value for the association business partners investing in the non-dues programs over time.<\/p>\n

The purpose of the PAR Non-Dues Revenue Performance Survey is to identify the competencies and support needed for associations to develop and deliver sustainable non-dues revenue programs.<\/p>\n\t\t\t\n\t\t\t\t\t\tTAKE SURVEY\n\t\t\t\t\t<\/a>\n\t

Industry Research<\/h1>\n

Seize Market Opportunities. PAR members enjoy many benefits but perhaps one of the most useful is exclusive access to comprehensive research.<\/p>\n\t

\"\"2021 PAR Survey<\/h2>\n

Association Business Development Survey<\/h4>\n

The changing landscape of business development correlates with the overall health of association revenue in 2021 and beyond. This report will share results from the PAR 2021 Association Business Development Survey.<\/p>\n

Coming Summer 2021<\/strong><\/p>\n\t

\"\"<\/p>\n

Best Practices For Association Business Development<\/h2>\n

Mission statements often highlight association value propositions.\u00a0 This paper will explore best practices to help prepare association sales teams for 2022.<\/p>\n

Coming late Fall 2021<\/strong><\/p>\n\n","protected":false},"excerpt":{"rendered":"

PAR Non-Dues Revenue Performance Survey Associations have several sources of revenue that create a sustainable business model to deliver their mission. Based on the\u00a02023 PAR Business Development Landscape Survey, membership and event attendance rank as the highest priorities for association revenue effort. However, both membership and event registration categories paced behind non-dues revenue as the…<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"inline_featured_image":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-11436","page","type-page","status-publish","hentry"],"yoast_head":"\nPAR Non-Dues Revenue Performance Survey | Professionals for Association Revenue<\/title>\n<meta name=\"description\" content=\"PAR members enjoy many benefits but perhaps one of the most useful is exclusive access to comprehensive research\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PAR Non-Dues Revenue Performance Survey | Professionals for Association Revenue\" \/>\n<meta property=\"og:description\" content=\"PAR members enjoy many benefits but perhaps one of the most useful is exclusive access to comprehensive research\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/\" \/>\n<meta property=\"og:site_name\" content=\"Professionals for Association Revenue\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-30T18:23:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/research-placeholder1-1-232x300.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/\",\"url\":\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/\",\"name\":\"PAR Non-Dues Revenue Performance Survey | Professionals for Association Revenue\",\"isPartOf\":{\"@id\":\"https:\/\/mypar.org\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/research-placeholder1-1-232x300.jpg\",\"datePublished\":\"2023-08-30T16:44:56+00:00\",\"dateModified\":\"2023-08-30T18:23:52+00:00\",\"description\":\"PAR members enjoy many benefits but perhaps one of the most useful is exclusive access to comprehensive research\",\"breadcrumb\":{\"@id\":\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#primaryimage\",\"url\":\"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/research-placeholder1-1.jpg\",\"contentUrl\":\"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/research-placeholder1-1.jpg\",\"width\":612,\"height\":792},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/mypar.org\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PAR Non-Dues Revenue Performance Survey\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/mypar.org\/#website\",\"url\":\"https:\/\/mypar.org\/\",\"name\":\"Professionals for Association Revenue\",\"description\":\"Inspiring revenue growth for association professionals\",\"publisher\":{\"@id\":\"https:\/\/mypar.org\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/mypar.org\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/mypar.org\/#organization\",\"name\":\"PAR\",\"url\":\"https:\/\/mypar.org\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/mypar.org\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/PAR_logo_stacked-1.png\",\"contentUrl\":\"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/PAR_logo_stacked-1.png\",\"width\":1000,\"height\":697,\"caption\":\"PAR\"},\"image\":{\"@id\":\"https:\/\/mypar.org\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"PAR Non-Dues Revenue Performance Survey | Professionals for Association Revenue","description":"PAR members enjoy many benefits but perhaps one of the most useful is exclusive access to comprehensive research","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/","og_locale":"en_US","og_type":"article","og_title":"PAR Non-Dues Revenue Performance Survey | Professionals for Association Revenue","og_description":"PAR members enjoy many benefits but perhaps one of the most useful is exclusive access to comprehensive research","og_url":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/","og_site_name":"Professionals for Association Revenue","article_modified_time":"2023-08-30T18:23:52+00:00","og_image":[{"url":"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/research-placeholder1-1-232x300.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/","url":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/","name":"PAR Non-Dues Revenue Performance Survey | Professionals for Association Revenue","isPartOf":{"@id":"https:\/\/mypar.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#primaryimage"},"image":{"@id":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#primaryimage"},"thumbnailUrl":"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/research-placeholder1-1-232x300.jpg","datePublished":"2023-08-30T16:44:56+00:00","dateModified":"2023-08-30T18:23:52+00:00","description":"PAR members enjoy many benefits but perhaps one of the most useful is exclusive access to comprehensive research","breadcrumb":{"@id":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#primaryimage","url":"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/research-placeholder1-1.jpg","contentUrl":"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/research-placeholder1-1.jpg","width":612,"height":792},{"@type":"BreadcrumbList","@id":"https:\/\/mypar.org\/par-non-dues-revenue-performance-survey\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mypar.org\/"},{"@type":"ListItem","position":2,"name":"PAR Non-Dues Revenue Performance Survey"}]},{"@type":"WebSite","@id":"https:\/\/mypar.org\/#website","url":"https:\/\/mypar.org\/","name":"Professionals for Association Revenue","description":"Inspiring revenue growth for association professionals","publisher":{"@id":"https:\/\/mypar.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mypar.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/mypar.org\/#organization","name":"PAR","url":"https:\/\/mypar.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mypar.org\/#\/schema\/logo\/image\/","url":"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/PAR_logo_stacked-1.png","contentUrl":"https:\/\/mypar.org\/wp-content\/uploads\/sites\/3\/PAR_logo_stacked-1.png","width":1000,"height":697,"caption":"PAR"},"image":{"@id":"https:\/\/mypar.org\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/mypar.org\/json\/wp\/v2\/pages\/11436","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mypar.org\/json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mypar.org\/json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mypar.org\/json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mypar.org\/json\/wp\/v2\/comments?post=11436"}],"version-history":[{"count":6,"href":"https:\/\/mypar.org\/json\/wp\/v2\/pages\/11436\/revisions"}],"predecessor-version":[{"id":11446,"href":"https:\/\/mypar.org\/json\/wp\/v2\/pages\/11436\/revisions\/11446"}],"wp:attachment":[{"href":"https:\/\/mypar.org\/json\/wp\/v2\/media?parent=11436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}