Strategy
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Associations Council is making it easy for volunteers to say ‘yes’ with toolkits, incentives and open communication. The result? Engaged members who are vital to growing the membership base.
Associations often resist investing in innovative new programs for fear that they will fail. Learn how the Outcome-Driven Innovation framework can help your association make innovation measurable and less risky with Chrissie Koeppen and Tracy Betts of the Yes& Agency.
Successful corporate sponsorship programs benefit both professional members as well as the sponsoring organization. But sometimes the word ‘corporate’ is an unwelcomed word when talking with association leadership and board members. Discover how to improve the conversation and begin assessing your association’s readiness for corporate sponsorship investment with expert Lori Zoss Kraska.
Teri Carden and Bruce Rosenthal are leading subject matter experts in the area of non-dues revenue and corporate sponsorship for associations. Join them at the RevUP Summit for their session, Innovations in Corporate Partnerships.
Learn how the North American Meat Institute (NAMI) built a $2 million dollar sponsorship program by listening to sponsors and delivering value.
Attending a professional conference can be an overwhelming experience. Dashing between education sessions, strategic meetings, and networking events makes for a fantastic week, but how do we reflect on and implement real organizational change once we are back in our home base?
MCI is a global engagement and marketing agency that creates human-centric touchpoints that unleash the power of people to deliver innovation and growth. Watch this 2-minute video to learn more about MCI, and meet their team at the RevUP Summit
Some association boards provide oversight and guidance on revenue programs and profit and loss. 21st century business development continues to require leadership, direction and vision as a key ingredient to revenue success.
Your association needs an updated value proposition, and your revenue producers should be a part of the process. That is part of the message that Sylvia Gonner, CAE will share in her upcoming session, Time to Update Your Value Proposition, at the RevUP Summit presented by the Professionals for Association Revenue. Read more from Sylvia in this RevUP Speaker Spotlight.
Our lives are made up of forecasting – and while planning doesn’t eliminate uncertainties, it does help us prepare for them. Here are 4 tips to get your team started with a focused forecasting plan.